About
Storytelling expert who co-authored Play Bigger and advises on category narrative.
Experience
- Lake Marie, LLCChief Storytellercurrent2024 — presentBend, Oregon, United States
- Full Go on Category Design Myth Busting & a Big Dash of Top Secret ProjectsCategory Design Myth Bustercurrent2023 — presentBend, Oregon, United States
- CelonisChief Marketing Officer2020 — 2023San Francisco Bay Area
- Play Bigger Advisors, LLC.Co-Author Play Bigger Book, Co-Founder Play Bigger Advisors2011 — 2023San Francisco Bay Area
- Coverity (acquired by Synopsys)Chief Marketing Officer2008 — 2011
- Aggregate Knowledge (acquired by Neustar)Chief Marketing Officer2007 — 2008
- Mercury Interactive (acquired by HP)Vice President Marketing2003 — 2007
- Mercury Interactive (acquired by HP)Vice President Corporate Communications2003 — 2007
- GiveMeTalk! (eaten by the early 2000 dot-bomb)Vice President Marketing - Co-founder2000 — 2002
- Vantive (acquired by Peoplesoft)Marketing1996 — 1999
Skills & more
Start-ups14Strategic Partnerships12CRM3Cloud Computing2Product Management4Marketing6Strategy10Management5SaaS2Enterprise Software3
From Dave's professional profile.
Colleagues at Notion Capital
Adam Hale
Venture Partner at Notion Capital
Alan Millard
Leadership and Teams Expert at Notion Capital
Andreas Panayiotou
Author of Monetisation Matters, writing on strategy and monetisation for founders, product, and product marketing leaders
Andy Leaver
Operating Partner at Notion Capital
Anya Sharma
Operations Assistant at Notion Capital
Arya Tandon
Investor at Notion Capital
Ben Lang
Builder, former founder, and community guy
Ben Sanders
GTM Expert in Residence at Notion Capital
Frequently asked questions
- Who is Dave Peterson?
- Storytelling expert who co-authored Play Bigger and advises on category narrative.
- Where does Dave Peterson work?
- Dave Peterson is Storytelling Expert at Notion Capital.
- Where did Dave Peterson go to school?
- Dave Peterson studied at University of Northern Iowa (BA Communications).
Same school
Also attended University of Northern Iowa8
BradAdvisor at Clear VenturesHaley AdmireExecutive Assistant at Five Elms CapitalLynn AmbrosyManaging Director at Advantage Capital PartnersDylan KurtContent & Media at Redbud VCScott BevanBusiness Strategy & Operations at Dell Technologies CapitalMatt KinleyFounding Partner at ManchesterStory Group, LLC
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