Fundraising Fox

Craig Leonard

Investor

Managing Director at Graphite Ventures

Toronto, Ontario

Writes $100K – $5M checks Β· typically $1.5M

About

Craig Leonard is a Managing Director and General Partner at Graphite Ventures, where he invests in Canadian B2B founders at the seed stage. Before Graphite, he spent seven years as Senior Investment Director at the MaRS Investment Accelerator Fund, backing early-stage B2B companies including StackAdapt, and earlier worked over a decade as a founder and operator, co-founding Integrative Health Centres Inc. and building companies in sales enablement software, wearable technology, and digital media. He also served as CRO at MediaTrust and held business development roles at Digitas (Publicis) in Boston.

Invests in

Enterprise SoftwareSaaS

Experience

  1. Graphite VenturesManaging Director | General Partnercurrent2021 β€” presentToronto, Ontario, Canada
  2. Expand List BelowBoard Member | Investment Leadcurrent2014 β€” presentCanada
  3. MaRS Investment Accelerator FundSenior Investment Director2015 β€” 2022Toronto, ON
  4. Integrative Health Centres IncCo-Founder2009 β€” 2022
  5. Companies | Real EstateOperator | Investor2008 β€” 2022Greater Toronto Area, Canada
  6. MediaTrustCRO2007 β€” 2011Toronto, Canada
  7. Digitas, PublicisBusiness Development2004 β€” 2006Boston, MA
  8. MarketOne InternationalSenior Analyst2002 β€” 2005Greater Boston
  9. PositionsEarlier Career1993 β€” 1999Boston, MA and Orlando, FL

Education

  1. Northwestern University - Kellogg School of ManagementChicago, IL - Master of Business Administration (MBA)
  2. Harvard UniversityBoston, MA - Business
  3. Schulich School of Business - York UniversityToronto, ON - Master of Business Administration (MBA)
  4. Worcester State UniversityBoston, MA - Bachelor of Science (BSc)

Skills & more

Online Advertising51Lead Generation14Digital Marketing51Analytics18PPC5SEM6Affiliate Marketing15Email Marketing5Web Analytics4Marketing Strategy17Customer Acquisition5E-commerce17
+12 moreSocial Media MarketingDirect MarketingDigital MediaDigital StrategyStrategic PartnershipsSEOIntegrated MarketingInteractive MarketingStrategyLeadershipManagementStrategic Planning
  • 42nd Annual Venture Capital Institute β€” Venture Capital Institute
  • Financial Modeling and Valuation β€” Investment Banking Institute
  • Software Product Management β€” Pragmatic Institute

From Craig's professional profile.

Same school

Shared employers

Investments

Investor

StackAdapt

Per the firm's website.

Colleagues at Graphite Ventures

Network4

Investors connected to Craig in public investor directories β€” a warm-intro map.