Craig Leonard
InvestorManaging Director at Graphite Ventures
Toronto, Ontario
Writes $100K – $5M checks · typically $1.5M
About
Craig Leonard is a Managing Director and General Partner at Graphite Ventures, where he invests in Canadian B2B founders at the seed stage. Before Graphite, he spent seven years as Senior Investment Director at the MaRS Investment Accelerator Fund, backing early-stage B2B companies including StackAdapt, and earlier worked over a decade as a founder and operator, co-founding Integrative Health Centres Inc. and building companies in sales enablement software, wearable technology, and digital media. He also served as CRO at MediaTrust and held business development roles at Digitas (Publicis) in Boston.
Contact· self-published, not guessed
Invests in
Enterprise SoftwareSaaS
Experience
- Graphite VenturesManaging Director | General Partnercurrent2021 — presentToronto, Ontario, Canada
- Expand List BelowBoard Member | Investment Leadcurrent2014 — presentCanada
- MaRS Investment Accelerator FundSenior Investment Director2015 — 2022Toronto, ON
- Integrative Health Centres IncCo-Founder2009 — 2022
- Companies | Real EstateOperator | Investor2008 — 2022Greater Toronto Area, Canada
- MediaTrustCRO2007 — 2011Toronto, Canada
- Digitas, PublicisBusiness Development2004 — 2006Boston, MA
- MarketOne InternationalSenior Analyst2002 — 2005Greater Boston
- PositionsEarlier Career1993 — 1999Boston, MA and Orlando, FL
Skills & more
Online Advertising51Lead Generation14Digital Marketing51Analytics18PPC5SEM6Affiliate Marketing15Email Marketing5Web Analytics4Marketing Strategy17Customer Acquisition5E-commerce17
+12 more
Social Media MarketingDirect MarketingDigital MediaDigital StrategyStrategic PartnershipsSEOIntegrated MarketingInteractive MarketingStrategyLeadershipManagementStrategic Planning- 42nd Annual Venture Capital Institute — Venture Capital Institute
- Financial Modeling and Valuation — Investment Banking Institute
- Software Product Management — Pragmatic Institute
From Craig's professional profile.
Investments
Investor
StackAdapt
Per the firm's website.
Colleagues at Graphite Ventures
Aaron Bast
General Partner at Graphite Ventures
Adrian S. Mitchell
Principal at Graphite Ventures
Alexandra Wilson
Analyst at Graphite Ventures
Ingrid Gahol
Manager, Reporting & Administration at Graphite Ventures
Jordan Nyinabangi
Senior Associate at Graphite Ventures
Jude Sacramenthas
VP, Ecosystems at Graphite Ventures
Kevin Madill
Partner at Graphite Ventures
Mackenzie Puklicz
Associate at Graphite Ventures
Network4
Aaron Bast
General Partner at Graphite Ventures
Kevin Madill
Partner at Graphite Ventures
Mackenzie Puklicz
Associate at Graphite Ventures
Merrill Lutsky
Investor at Graphite Ventures
Investors connected to Craig in public investor directories — a warm-intro map.
Frequently asked questions
- Who is Craig Leonard?
- Craig Leonard is a Managing Director and General Partner at Graphite Ventures, where he invests in Canadian B2B founders at the seed stage. Before Graphite, he spent seven years as Senior Investment Director at the MaRS Investment Accelerator Fund, backing early-stage B2B companies including StackAdapt, and earlier worked over a decade as a founder and operator, co-founding Integrative Health Centres Inc. and building companies in sales enablement software, wearable technology, and digital media. He also served as CRO at MediaTrust and held business development roles at Digitas (Publicis) in Boston.
- Where does Craig Leonard work?
- Craig Leonard is Managing Director at Graphite Ventures.
- What does Craig Leonard invest in?
- Craig Leonard invests in Enterprise Software, SaaS.
- What check size does Craig Leonard write?
- Craig Leonard typically writes checks of $100K – $5M.
- What companies has Craig Leonard invested in?
- Investments tracked here include StackAdapt.
- Where did Craig Leonard go to school?
- Craig Leonard studied at Northwestern University - Kellogg School of Management (Chicago, IL - Master of Business Administration (MBA)); Harvard University (Boston, MA - Business); Schulich School of Business - York University (Toronto, ON - Master of Business Administration (MBA)).
Same school
Also attended Northwestern University - Kellogg School of Management577
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Also attended Harvard University1,558
Alfred LinPartner at Sequoia CapitalChris DixonFounder & Managing Partner of a16z crypto at Andreessen HorowitzSarah TavelVenture Partner at BenchmarkDanny RimerPartner at Index VenturesLaela SturdyManaging Partner at CapitalGBill GatesCo-founder of Microsoft; Chair of the Gates Foundation
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Also attended Schulich School of Business - York University79
Aryo TehranianManaging Director at Mayfair Equity PartnersClaireInvestor at Eudemian VenturesSarah ApplebaumPartner at Pangaea Ventures Us Inc.Nitin ReenPartner, Value creation at Nuwa CapitalPrashant MattaPartner at Panache VenturesEva LauFounding and General Partner at Inovia Capital
+ 73 more
Also attended Worcester State University2
Shared employers
Also worked at MaRS Investment Accelerator Fund11
Matthew LeibowitzCo-Founder & Managing General Partner at Plaza VenturesMichelle McBaneManaging Director at Stand Up VenturesLance LakingGeneral Partner at Graphite VenturesKevin MadillPartner at Graphite VenturesMackenzie PukliczAssociate at Graphite VenturesDon DuvalPrincipal at Evok Innovations
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+ 5 more
Also worked at Digitas, Publicis14
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+ 8 more