Where does Bobbi R. Frieda work?

Bobbi R. Frieda is Senior Director – People at Asana Partners.

Where did Bobbi R. Frieda go to school?

Bobbi R. Frieda studied at Texas A&M University (Bachelor's Degree, Leadership Development and Human Resources).

Bobbi R. Frieda

Investor

Senior Director – People at Asana Partners

Charlotte, North Carolina, United States

Find your path to Bobbi

155 people in our graph share verified history with Bobbi — schools, employers, funds. One of them is your warm intro.

Nathaniel HardingunlockedBobbi: together at Texas A&M University (2013)

×7Bobbi: together at Bank of America

×3Bobbi: together at Texas A&M University

Bobbi: together at HEB

About

Bobbi R. Frieda is Senior Director of People at Asana Partners, where she oversees recruiting, onboarding, compensation, benefits, talent development, performance management, and employee relations. Previously, she served as Vice President of Human Resources at Bank of America, providing leadership consulting to Employee Technology Support Managers, and as a Human Resources Manager at H-E-B, supporting 12 retail locations in Austin with over 4,000 employees. She holds a Bachelor of Science in Leadership Development with an emphasis in Human Resources from Texas A&M University and is a SHRM Senior Certified Professional.

Experience

Asana PartnersSenior Director - Peoplecurrent2025 — presentCharlotte, North Carolina, United States
Asana PartnersDirector - People2020 — 2025Charlotte, North Carolina, United States
Bank of AmericaManager Excellence Consultant2019 — 2020Charlotte, North Carolina, United States
HEBHR Manager2015 — 2019Austin, Texas Metropolitan Area

Skills & more

Leadership Development5Employee Relations2Employee Benefits1Training & Development1HR Policies1Talent Management2Customer Service5Public Speaking11Team Building1

From Bobbi's professional profile.

Colleagues at Asana Partners

Alex W. Delpleche

Chief Compliance Officer at Asana Partners

Amanda M. Guevara

Director – Client Relations & Events at Asana Partners

Angelica S. Merg

Director – Marketing at Asana Partners

Ashley D. McDonald

Senior Director – Development at Asana Partners

B. Parks Brown

Director – Dispositions at Asana Partners

Brad M. Kantrowitz

Managing Director – Investments at Asana Partners

Bri N. Jacobson

Senior Director – Investments at Asana Partners

Brian M. McWeeney

Managing Director – Investments at Asana Partners

Frequently asked questions

Who is Bobbi R. Frieda?: Bobbi R. Frieda is Senior Director of People at Asana Partners, where she oversees recruiting, onboarding, compensation, benefits, talent development, performance management, and employee relations. Previously, she served as Vice President of Human Resources at Bank of America, providing leadership consulting to Employee Technology Support Managers, and as a Human Resources Manager at H-E-B, supporting 12 retail locations in Austin with over 4,000 employees. She holds a Bachelor of Science in Leadership Development with an emphasis in Human Resources from Texas A&M University and is a SHRM Senior Certified Professional.
Where does Bobbi R. Frieda work?: Bobbi R. Frieda is Senior Director – People at Asana Partners.
Where did Bobbi R. Frieda go to school?: Bobbi R. Frieda studied at Texas A&M University (Bachelor's Degree, Leadership Development and Human Resources).

Same school

Also attended Texas A&M University354

Kanu GulatiInvestor at Khosla Ventures Nathaniel HardingManaging Partner at Cortado Ventures Jackie PfisterChief Operating Officer at Mercury Fund Lisa RobertsChief Product Officer at Mercury Fund Brent KeltonPartner & Texas Leader at Moneta Ventures Clinton BybeeCo-founder & Managing Director, Emeritus at ARCH Venture Partners

+ 348 more

Shared employers

Also worked at Asana Partners44

Terry S. BrownManaging Partner at Asana Partners Jason K. TompkinsManaging Partner at Asana Partners Sam E. JuddManaging Partner at Asana Partners R. Seth BlackPartner at Asana Partners Reed A. KrackePartner at Asana Partners Will M. PonderPartner at Asana Partners

+ 38 more

Also worked at Bank of America532

Kirsten GreenFounder and Managing Partner at Forerunner Ventures Matt CherianVenture Partner at Monta Vista Capital Anthony LinHead of Intel Capital, Corporate Vice President at Intel Capital Andrew WallaceVice President, Revolution Growth at Revolution Will QuistGP at Slow Ventures Chris FeeneySenior Fellow, Bank Policy Institute at MissionOG

+ 526 more

Also worked at HEB5

Jacquelyn BrownAccounting Manager at Anzu Partners Evan MichnerDirector of Product at Launchnotes Jay WallaceVice President, Sales at Vulncheck Hannah ZhouPartner & CEO at Lisenid Rob PriceCEO at Youth Enrichment Brands