What sectors does Sturgeon Ventures Llp focus on?

Sturgeon Ventures Llp focuses on Fintech.

Where is Sturgeon Ventures Llp located?

Sturgeon Ventures Llp is headquartered in London, GB.

Sturgeon Ventures Llp

Institutional investor

London · 7 people tracked

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Investment thesis

Sturgeon Ventures operates as a regulatory incubator ('regulated umbrella' or hosting platform), a model it pioneered for the wholesale market. Founded in 1998 as a single family office and incubating firms since 1999, it provides compliance infrastructure, regulatory permissions and oversight so that appointed-representative firms and individuals can build a track record and reach critical mass under its FCA-authorised umbrella. It emphasises deep, long-standing expertise in financial-services regulation and compliance, a hands-on approach across the client lifecycle, a global network, jurisdiction neutrality and largely fixed fees. Early sector focus centred on financial services and well-being, and it offers access to trading-desk partners and experienced regulated individuals for investment committees.

Invests inFintech Middle East & North Africa North America United Kingdom

Source: firm website, verified Oct 17, 2026.

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London, GB

Founded

1998

AUM

$402.3M

Team · 7 people

from the firm's website

Seonaid Mackenzie· Founder & Chief Executivein

Founder of Sturgeon Ventures (established 1998), a former US equity institutional stockbroker who pioneered the Regulatory Incubation model and the first wholesale Appointed Representative firm. She works as a portfolio manager, corporate finance adviser and compliance/MLRO, and holds the ICAEW Corporate Finance Qualification.

hello@sturgeonventures.com

Andrew Haggard· Partner

Partner and member of Sturgeon's Finance and Management Committee who has worked with the firm for 14 years, with a background as an entrepreneur and accountant serving entrepreneurs.

Sarah Whitehead· Designated Member, Internal Counsel and Compliance Officer

Designated Member of the Partnership and Compliance Officer who serves on the Compliance and Risk and Management committees. An Oxford graduate and qualified solicitor, she previously worked at Clifford Chance, ING Group and the Pemberton funds group before joining in 2016.

Alex Brown· Senior Marketing Associate

The longest-standing current team member, who joined in 2008 as an executive PA (from Goldman Sachs) and now leads marketing, coordinating new enquiries and onboarding of approved persons, as well as charity and volunteering events.

Kirsty Bedford· Executive Assistant

Executive Assistant to the founder, managing internal senior management and committee meetings and supporting internal projects, with over 15 years' experience supporting UHNWIs and family offices.

Paul Forsyth· Non-Executive Advisor

Non-Executive Advisor on the Executive Management Committee; a PwC-qualified accountant with over 30 years of investment experience at Rothschild and Fidelity, who founded the Forsyth Partners Group managing nearly USD 2 billion before its 2013 sale.

Stephen Butler· Risk Monitoring

Joined in 2017 and is responsible for risk monitoring of the firm's liquid investment portfolios, with over 20 years' buy- and sell-side experience across major banks and systematic hedge funds.

Frequently asked questions

What sectors does Sturgeon Ventures Llp focus on?: Sturgeon Ventures Llp focuses on Fintech.
Where is Sturgeon Ventures Llp located?: Sturgeon Ventures Llp is headquartered in London, GB.