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Rubix Ventures

Venture capital

Seed–Growth · 9 people tracked

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Investment thesis

Rubix was built around the trio of a founder, an investor and a problem solver, after its team helped a coffee entrepreneur raise capital by rigorously assessing the people, process and data behind the business. The firm aims to be a trusted partner within a connected ecosystem, supporting founders who need both capital and hands-on help while giving investors the detailed due diligence they require. It emphasizes operational excellence and works with experienced advisors, experts and partners to help portfolio companies grow, spanning early-stage through growth-stage businesses.

Invests inSector AgnosticGlobalUnited KingdomUnited States

Source: firm website, verified Oct 24, 2026.

Stage
Seed–Growth
Founded
2019
Tracked investments
4

Team · 9 people

from the firm's website
Andy Birley· Managing Partnerin

Leads Rubix and heads portfolio due diligence, bringing two decades of supply chain, engineering and operational experience. Previously managed a £200m global portfolio across 16 countries at Deutsche Post DHL and co-founded advisory firm The Detail Group.

Damien Lui· Managing Partnerin

Heads investments and research with 20 years of experience, previously at 3i and Investcorp investing in debt instruments. In 2012 he co-founded a specialty coffee business and has since invested in and launched ventures across drinks, technology and real estate.

Dan Martin· Partnerin𝕏

A former professional cyclist and three-time Olympian who won Tour de France stages, now an active investor in growth and startup companies. As Athlete Partner he connects elite sports figures with the business world.

Alex Yew

An investor with a law and banking background and extensive PE/VC experience across infrastructure, renewable energy and growth/early-stage businesses. He serves on several boards and acts as an investment committee member for various firms including Rubix.

Ashley Unwin

A member of Rubix's strategic advisory team who chairs several startups and advises TPG and Quantum Energy Partners. He was previously managing partner of PwC's UK & EMEA Consulting Division and held leadership roles at Terra Firma, Deloitte Consulting and Arthur Andersen.

Lee Bowman

A communications advisor whose firm helps companies and individuals across the corporate and political spectrum communicate effectively, having helped Rubix's founders articulate their model from the outset.

Lesley Gregory

A senior corporate lawyer at Memery Crystal leading its Growth Company and VC practice, who has advised Rubix as General Counsel since inception. She founded a female founder network and is a non-executive director of Aquis Stock Exchange.

Seonaid Mackenzie

A trusted advisor from the start of the Rubix journey who pioneered the regulatory incubator model, with over 40 years of UK financial services experience in stockbroking, fund management and fund operations.

Stan Luker

A dealmaker who brings Rubix a network in the USA, specializing in advising early-stage consumer goods and technology companies on fundraising, scalability and monetisation as they move toward growth stage or pre-IPO.

What they invest in

from 3 of 4 portfolio companies

Sports Tech ×2Consumer ×1Direct to Consumer ×1Gaming ×1Hardware ×1Healthtech ×1New Materials ×1Wellness & Fitness ×1

Investments · 4 tracked

founders shown can be your intro path
Supersapienssupersapiens.comin𝕏Apr 2021 · $13.5MDefunct

Supersapiens offers a real-time energy management system for athletes, built in partnership with Abbott using continuous glucose monitoring (CGM) sensor technology.

HealthtechSports TechWellness & Fitness

Co-investorsCM VenturesGaingelsVibe Capital

Vollebakvollebak.com

Vollebak designs and sells experimental performance clothing made with advanced materials such as graphene, copper, Dyneema, para-aramid fibres, and electromagnetic shielding.

ConsumerDirect to ConsumerNew Materials

Nick Tidball(Founder)Steve Tidball(Founder)

Co-investorsAnthropy PartnersPrevail Venture CapitalARK Investment ManagementVenrex

Zwiftzwift.com

Zwift is an indoor cycling and training app that connects to smart trainers and dedicated smart bikes, letting cyclists ride, train, and compete virtually with others.

GamingHardwareSports Tech

Eric Min(Founder)inAlarik Myrin(Founder)Jon Mayfield(Founder)Jon Mayfield Eric Min(Founder)Scott Barger(Founder)

Co-investorsCauseway PartnersHighland EuropeHiro CapitalPale Fire CapitalTrue.Amazon Alexa Fund+3 more

Other

Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.

CLIPPD

Portfolio news

latest coverage across their companies

Frequently asked questions

What stage does Rubix Ventures invest at?
Rubix Ventures invests at the Seed, Series A, Growth stages.
What sectors does Rubix Ventures focus on?
Rubix Ventures focuses on Sector Agnostic.

Images

Rubix Ventures photo

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