WXLLSPACE

WXLLSPACE is a mural art platform and two-sided marketplace that links real estate developers, property owners, brands and cities with professional muralists for large-scale commissioned artwork. Developers use the platform to define project scope (wall dimensions, budget, timeline and art direction), discover and review artists by style, location, scale and travel radius, manage concept approvals and revisions against a brief, and oversee production, logistics, insurance and on-site installation. The company supports murals at multifamily, mixed-use, office, retail, hospitality and parking garage properties, as well as other public-facing assets, and also markets to interior designers and architects.

Alongside artist discovery, WXLLSPACE provides the administrative and legal infrastructure around a commission: artist agreements and owner agreements, IP assignment and VARA-related rights handling, collection of certificates of insurance and W-9s, general liability coverage, lift and equipment coordination, professional photography, video and drone documentation, and milestone-based escrowed payments released as project stages are met. Projects run through a defined seven-phase workflow in which the developer approves concept artwork before painting begins and an art director provides quality control during installation. The company also publishes tools and resources including cost estimation, ROI impact material, an art-style finder, a project map ("Atlas"), case studies and research on property performance.

On the artist side, WXLLSPACE offers muralists customizable profile and portfolio landing pages, style and medium tagging, home-base and travel-radius settings, structured proposal forms covering timeline, compensation, travel, materials and concept visualization, and contract and payment handling, with artists setting their own rates.

Founding story

Founder Jordan Giha conceived the company while working in commercial real estate, where he encountered a mural procurement process he found opaque, inefficient and dependent on personal networks rather than a centralized artist directory. Developers faced logistics, legal complexity and multi-stakeholder coordination for public art, while professional artists lacked visibility. WXLLSPACE was created as a two-sided marketplace replacing that model with a seven-phase workflow including precise budgeting and standardized contracts.

Business model

Two-sided marketplace and managed-service model: WXLLSPACE sources and vets muralists, then delivers commissioned mural projects end to end for property owners and developers, handling contracts, insurance, logistics, installation oversight and payments. Artists join free, build profiles and receive scoped briefs matched to their style, scale and market.

The company charges a platform fee described as 35% of the artist fee, presented as an all-inclusive charge covering full project management, artist vetting and coordination; this is compared on the company's site with a 40% curator advisory fee and with unmanaged direct commissioning. Project budgets are itemized across artist price per square foot, materials, production logistics and travel, with media production, legal agreements and insurance certificates included.

Traction

The site cites completed projects with developers and operators including Crescent Communities (Novel RiNo, artist Olive Moya), Thompson Thrift (The Crawford, artist Kathryn Crawford), Disrupt Equity (Cascade, artist Jose Scott), Fisher Brothers (Joule House), Westhab (The Lionheart, artist Sonny Sundancer), Mill Creek Residential, Dolben (Ascent at Metropolitan Naples, artist DAAS), Hines (The Devon, artist Joel Bergner), HB Group (Eleven60, artist Nathan Brown), Canfield Development, Urbanspace Union Square and Zero Irving. The platform lists more than 1,200 artists vetted for commercial work. Featured murals span US markets including New York, Denver, Austin, Charlotte, Nashville, San Diego, Charleston and Miami's Wynwood, as well as Portugal, Spain and the United Kingdom.

Latest developments

The company maintains a press page citing recent articles referencing WXLLSPACE and developer murals, including coverage in Dwell, LoopNet, Resident (on Fisher Brothers' Calle Collective in Wynwood) and BizJournals (on New York developers completing their first Miami project in Wynwood). Its site lists offerings branded BYOA and STRATA alongside core mural services and tools such as ROI Impact, Mural Pricing and Atlas.