Wibo
Techstars '23Turin, IT · Founded 2020 · 66 employees on LinkedIn · 10 known investors
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Wibo provides corporate training and development programs focused on soft skills and cross-functional competencies for organizations. The platform combines practical coaching, learning frameworks, and executive coaching to help teams build trust, communication, and leadership capabilities.
Also known as Wibo S.r.l.
Founders & leadership
Wibo was founded in 2020 by Tommaso Seita and Alessandro Busso.

Investors · 10
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Also in the syndicate · 9
Funding
SEC filings, press & company announcements- Undisclosed amountpre-seed roundFeb 2023Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Company profile
researched Sep 2026Wibo is an Italian corporate training company that designs learning programmes for HR and Learning & Development functions. Its offering is organised around three activities: mapping an organisation's tasks, processes and competencies; delivering live training programmes built around client business goals; and identifying and implementing AI use cases in business processes, measuring the working time freed up. Training is delivered as tailor-made "Academies" that combine human skills (leadership, feedback culture, difficult conversations, active listening, negotiation, change management, resilience) with AI skills.
Programs are run in small groups and typically open with a live session led by senior executives from large international companies, whose accounts are then converted into simulations, role-play, guided exercises and targeted questions facilitated by trainers with corporate backgrounds. The company states its method draws on Kolb's cycle and experiential learning, with a significant live and interactive component delivered by pairs of Executive Teachers and professional trainers rather than recorded content. Example engagements described by the company include a change-management programme supporting a complex corporate integration, a cross-cultural leadership path for managers in the Mediterranean & Africa region, an intrapreneurship programme for 60 senior managers across four continents, and an experiential sales bootcamp for roughly 100 promoters.
Founding story
Wibo was founded at the end of 2020 in Turin by Tommaso Seita and Alessandro Busso, former high-school classmates in the city. The name was generated by a random word generator when the pair were asked to name their early-stage project at a 2020 trade fair and has no particular meaning. The company began as a reward-based mobile quiz game app modelled on television-style general-knowledge tournaments with Amazon voucher prizes.
Business model
B2B services: companies, principally through their HR and L&D teams, commission tailor-made academies, mapping engagements and AI-implementation projects. An earlier iteration of the offering was a Leadership Academy sold as a membership combining synchronous sessions and micro-learning for managers and prospective managers.
Revenue derives from corporate clients purchasing training programmes and related services; an earlier format was sold as a membership-based Leadership Academy.
Traction
The company reports more than 14,500 participants as of June 2025 and states on its site that over 15,000 people have been trained since 2019, with a 94% average satisfaction level, a 98% completion rate and 92% of participants applying what they learned immediately. It says it is used by over 150 companies in Italy and abroad. Client testimonials cite staff at Monte dei Paschi di Siena, Airbnb, Alessi, Toyota, easyJet and Juice.
Latest developments
In June 2025 the company closed a €500,000 round backed by a group of business leaders, Talent Garden and Techstars, intended to fund five new hires within three months, senior AI talent, integration of AI content into its training areas, consolidation of its Italian market presence and development of its proprietary platform. Its site promotes an HR Transformation Day scheduled for 20 October 2026 and cites its own Future Skills Research dated 2026.
▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies
Market position
Positioned as a corporate learning provider differentiated by teaching delivered by serving and former top executives rather than career trainers; it reports being used by more than 150 companies in Italy and abroad.
Content is built on the first-hand experience of top executives and AI experts from companies including Nike, Amazon, Google, Airbnb, Spotify and Uber, paired with professional trainers; programmes are live, small-group and experiential rather than pre-recorded, and combine human skills with practical AI adoption.
Technology
Training is delivered through live, interactive sessions supported by a proprietary training platform; proceeds from the 2025 round were earmarked for developing proprietary technological tools and the learning platform. The company also builds AI into client processes, identifying automatable activities and activating corresponding solutions. The original product was a mobile quiz game application.
Go-to-market
Direct enterprise sales supported by an in-house team of sales development representatives, account executives and customer success staff; free training sessions, events such as an HR Transformation Day, published research (Wibo Future Skills Research) and a referral mechanism inviting contacts to refer the company to their HR department. Executive Teachers who collaborate with the company have in several cases become investors.
HR and Learning & Development teams in companies in Italy and abroad, and the managers, senior managers and commercial staff they train.
Geography
Headquartered in Turin, Piedmont, Italy, serving clients in Italy and abroad; programmes have been delivered to managers across the Mediterranean & Africa region and to senior managers on four continents. The founders have stated an intention to expand into other European markets, starting with France and Germany.
History
After launching as a consumer quiz app, the company redirected the quiz product to the education market, offering it free to schools and universities for student exercises and tests, which brought it into contact with corporate HR and management buyers. It then pivoted to live quiz sessions for events and training before focusing exclusively on corporate learning, building a Leadership Academy membership featuring executive "professors" such as Eataly founder Oscar Farinetti and writer Alessandro Baricco. The current positioning extends beyond training into organisational mapping and AI implementation.
Risks & controversies
The business has changed direction repeatedly — from consumer quiz app to education product to event quizzes to corporate training — with a co-founder describing the experience as effectively running three different companies in three years. Delivery depends on the availability of senior executives who teach part-time and who are in several cases also investors.
Compiled by commissioned research from 10 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Related companies · 2
Companies working in the same space as Wibo.
Timeline · 2
launches, deals, and filingsThe company states that, following an employee survey run with ChooseMyCompany covering well-being at work, environment, diversity and inclusion and growth opportunities, it was ranked among the 100 best places to work in Italy according to that index.
Wibo announced a €500,000 investment round led by a group of business leaders, several of whom had previously collaborated with the company as Executive Teachers, including Simone Cimminelli, Andrea Incondi (VP Europe South, Flix), Lorenzo Lagorio (Italy Country Manager, easyJet), Elena Mirandola, Giacomo Trovato (CEO, Genertel), Duccio Vitali (CEO & Founder, Alkemy), Oscar Farinetti (Founder, Eataly) and Marco Fassone. The round was also backed by Talent Garden and supported by Techstars, which had joined a previous round. Proceeds are earmarked for five new hires in three months, senior AI talent, AI training content and a proprietary learning platform.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
▸Research sources · 10
primary sources listed
- Wibowibo.app · web
10 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Wibo do?
- Turin-based corporate learning company running executive-led training, skills mapping and AI-adoption programmes for HR teams.
- Who founded Wibo?
- Wibo was founded by Tommaso Seita, Alessandro Busso in 2020.
- Who are Wibo's investors?
- Wibo's investors include Techstars.
- Where is Wibo headquartered?
- Wibo is headquartered in Turin, IT.



