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White Ops

Brooklyn, US · Founded 2012 · 6 known investors

Find your way into White Ops

691 people in our graph share verified history with the White Ops team — schools, employers, funds. One of them is your warm intro.

Mike Zakunlockedknows Ash Kalb · together at Cornell (overlapped)
×3knows the team · via Cornell
×4knows the team · via Columbia Law School
knows the team · via Skadden Arps Slate Meagher & Flom
knows the team · via United States Air Force
knows the team · via Cypress

HUMAN offers a modular cybersecurity platform that detects and disrupts bot attacks, ad fraud, and human-led fraud across advertising, account, and application surfaces. It serves advertisers, publishers, and platforms using telemetry data, machine learning, and a global threat intelligence network to protect the customer journey.

AdTechAI & Machine LearningCybersecurityEnterprise Software

Founders & leadership

White Ops was founded in 2012 by Michael Tiffany, Tamer Hassan, Ashur Kalb, Dan Kaminsky, and Ash Kalb.

MTMichael Tiffany
Michael TiffanyinCo-founderCo-founder at Fulcra
THTamer Hassan
Tamer HassaninCo-founder
AK
Ashur KalbCo-founder
DK
Dan KaminskyCo-founder
AKAsh Kalb
Ash KalbinAsh Kalb is co-founder of Fulcra Dynamics, which develops a secure memory layer for AI agents. He previously co-founded HUMAN (formerly White Ops), a cybersecurity company acquired by Goldman Sachs, and held roles as COO and General Counsel at Sentieo (acquired by AlphaSense) and as a corporate/M&A attorney at Skadden Arps; he holds a J.D. from Columbia Law and a B.A. from Cornell.

Board

SF
Steven FredrickBoard director
PEPhilip Eliot
Philip Eliotin𝕏Board of Directors2014–2020Investor at Paladin Capital Group

Investors · 6

11.2 CapitalLas Vegas · $500K – $3M
Paladin Capital GroupWashington · $100K – $5M
Three Tree VenturesFalls Church · $10K – $1M
ClearSkyreported · 2 sourcesWest Palm Beach
Goldman Sachsreported · 2 sourcesNew York
Grotech VenturesreportedOwings Mills · $500K – $5M

Reported raises · per SEC filings

Form D private placements

$11.1M disclosed across 1 round · 2014

▶$11.1MraisedJun 2014 · 21 investors · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Michael TiffanyExecutive Officer, Director
  • Daniel KaminskyExecutive Officer, Director
  • Tamer HassanExecutive Officer
  • Ashur KalbExecutive Officer
  • Steven FredrickDirector
  • Philip EliotDirector
Offering amount
$13.1M
Amount sold
$11.1M
Minimum investment
$10K
Proceeds to insiders
$65K
First sale
Jun 2014
Incorporated
Corporation, Delaware, 2012
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Founder mafia

4 people who came through White Ops went on to found or lead other companies.

Michael TiffanyExecutive Officer, DirectorFounded Fulcra +1Ash KalbFounded Fulcra +1Andy ChouInvestorFounded VentriloTamer HassanExecutive OfficerFounded Human Security

In the news

Goldman Sachs ClearSky Invest in White Ops | Momentum Cybermomentumcyber.com · Jan 2026White Ops Secures Funding to Fight Fraud Globallyadweek.com · May 2020White Ops Increases Market Momentum With $20 Million Series Bfinance.yahoo.com · Sep 2016White Ops Raises $20M for Tech to Stop Online Ad Fraudeweek.com · Sep 2016White Ops Raises $20M in Series B Funding - FinSMEsfinsmes.com · Sep 2016White Ops Secures $7 Million in Series A Fundingfinance.yahoo.com · Jun 2014

Frequently asked questions

What does White Ops do?
HUMAN offers a modular cybersecurity platform that detects and disrupts bot attacks, ad fraud, and human-led fraud across advertising, account, and application surfaces. It serves advertisers, publishers, and platforms using telemetry data, machine learning, and a global threat intelligence network to protect the customer journey.
Who founded White Ops?
White Ops was founded by Michael Tiffany, Tamer Hassan, Ashur Kalb, Dan Kaminsky, Ash Kalb in 2012.
Who are White Ops's investors?
White Ops's investors include 11.2 Capital, Paladin Capital Group, Three Tree Ventures, ClearSky, Goldman Sachs, Grotech Ventures.
How much funding has White Ops raised?
White Ops has disclosed $11.1M raised across 1 round.
Where is White Ops headquartered?
White Ops is headquartered in Brooklyn, US.