Wearehubpay
Abu Dhabi, AE · Founded 2020 · 62 employees on LinkedIn · 2 known investors
Hubpay is a UAE-regulated global payment platform offering multi-currency business accounts, cross-border payroll, and payment link solutions for businesses. It enables international money transfers, supports payments in 150+ currencies, and payroll processing across 85+ countries.
Also known as Hubpay · Hubpay Limited
Investors · 2
Company profile
researched Aug 2026Hubpay, operated by Hubpay Limited and reached at wearehubpay.com, is a digital payments platform for businesses based in the United Arab Emirates. Its product set covers multi-currency business accounts, virtual and named IBANs, corporate foreign exchange and treasury services, payment links for accepting card, bank transfer, Apple Pay and Google Pay payments, and international payroll. The company states support for more than 150 currency pairs, payments to 85+ countries, named IBANs in 30+ currencies, and forward contracts of up to 12 months for locking in future FX payments, priced on mid-market rates with a stated transfer fee rather than embedded spreads.
Accounts are electronic money accounts rather than bank accounts and do not accrue interest. Under FSRA rules, customer funds are held in pooled client money accounts with a third-party agent, segregated from the company's own funds and subject to the FSRA Client Money Distribution Rules in a pooling event. Eligibility is restricted to UAE-resident or UAE-registered applicants aged 21 or over with a UAE mobile number, and customers must fund accounts from a bank account in the name of the business.
Business model
Subscription-based plans for business accounts combined with transaction-related fees. Published plans include a Starter tier at AED 99 per month for startups and small businesses (with a $30,000 monthly volume limit, an AED Virtual IBAN and 40+ currencies) and a Scale tier at AED 299 per month for growing businesses, each with a 30-day free trial. Terms state that fees or charges may apply to use of the Hubpay account, making payments, and trades.
Monthly plan subscriptions plus per-transfer fees (for example, an illustrated AED 50 + VAT transfer fee) on FX and cross-border payments quoted at mid-market rates.
Traction
The company reports more than $2.6 billion processed and over 1,000 UAE businesses using the platform.
Latest developments
As of late 2025 and January 2026, Hubpay was an active sponsor of MENA startup media, promoting instant access to multi-currency accounts with named IBANs in 30+ currencies, payment links and payroll, and stating that businesses can become financially operational within a week.
▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies
Market position
Positioned as a regulated alternative to traditional UAE banking for cross-border business payments; a UAE fintech directory describes Hubpay as the first independently regulated fintech in the UAE licensed to offer digital money services and notes it has been ranked among LinkedIn's top startups in the UAE.
Regulatory standing under an ADGM category 3c money services licence, client money segregation, ISO/IEC 27001:2022 certification and independent financial review by Grant Thornton, combined with mid-market FX pricing with no markup, no minimum balance, and account opening without branch visits or paperwork.
Technology
A digital platform delivered through a mobile app and web portal, with a global payments rail network for cross-border transfers, virtual and named IBANs, payment links, and payroll disbursement. Security controls cited include two-factor authentication, approval policies, and ISO/IEC 27001:2022 certification verified by Prescient Security.
Go-to-market
Self-serve online account opening with free trials and published pricing tiers, supported by a sales team for larger accounts, plus sponsorship of regional startup and venture media such as the Forward Start podcast, where account opening and the 30-day free trial are promoted.
UAE-registered businesses ranging from startups and SMEs to mid-market enterprises and treasury-tier corporates, including companies paying overseas suppliers, contractors and staff. Named customer references include Tensilion Financial Consulting, Class Aviation, Holiday Moods Adventures and Business Support Solutions.
Geography
Headquartered in Abu Dhabi at Office 15-116, WeWork Hub71, Al Khatem Tower, ADGM Square, Al Maryah Island, serving UAE-registered businesses with payments into 85+ countries across the Middle East, Europe, Asia, Africa and the Americas.
History
Founded in 2020 according to a UAE fintech startup directory; the wearehubpay.com domain was registered on 2020-04-28. Hubpay Limited is incorporated under ADGM law and regulated by the FSRA under registration number 00004051.
Risks & controversies
Hubpay accounts are electronic money accounts, not bank accounts, and balances earn no interest; in an insolvency or other pooling event, customer funds are subject to the FSRA's Client Money Distribution Rules. Funds may be held in jurisdictions outside the ADGM where insolvency and legal regimes differ.
Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Timeline · 3
launches, deals, and filingsHubpay states it holds ISO/IEC 27001:2022 certification verified by Prescient Security, and that its finances are independently reviewed by Grant Thornton.
Hubpay Limited, incorporated under ADGM law, is regulated by the Financial Services Regulatory Authority (registration number 00004051) and licensed for Providing Money Services under category 3c of the ADGM Financial Services and Markets Regulations.
A UAE fintech startup directory profile describes Hubpay as the first independently regulated fintech in the UAE licensed to offer digital money services and notes it was ranked as one of the top startups in the UAE by LinkedIn.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 8
primary sources listed
- Wearehubpaywearehubpay.com · web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Wearehubpay do?
- ADGM-regulated UAE fintech offering multi-currency business accounts, corporate FX, payment links and global payroll.
- Who are Wearehubpay's investors?
- Wearehubpay's investors include Mad'a Investment Company, Signal Peak Ventures.
- Where is Wearehubpay headquartered?
- Wearehubpay is headquartered in Abu Dhabi, AE.