Vital Plan
Raleigh, US · Founded 2008 · North Carolina corporation · 45 employees on LinkedIn · 4 known investors
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Vital Plan sells herbal supplements and nutrient formulas aimed at supporting cellular health and overall wellness, including its RESTORE180 program for people managing chronic health challenges. The company markets direct-to-consumer wellness products developed around botanical extracts.
Founders & leadership
Vital Plan was founded in 2008 by Braden Rawls and Dr. Bill Rawls.
Board
Investors · 4
How we know: av.vc · Not right? Tell us
How we know: Charlotte Angel Fund's portfolio page · Not right? Tell us
How we know: The Launch Place's portfolio page · Not right? Tell us
How we know: the VCSheet dataset · Not right? Tell us
Reported raises · per SEC filings
Form D private placements$2.5M disclosed across 5 of 6 rounds · 2015–2022
▶$250KraisedApr 2022 · 2 investors · OtherRule 506(b)
- William C. Rawls, Jr.Executive Officer
- Charman DriverDirector
- Braden RawlsExecutive Officer, Director
- Jim GeikieDirector
- Offering amount
- $341.2K
- Amount sold
- $250K
- First sale
- Mar 2022
- Incorporated
- Corporation, North Carolina
- Federal exemptions
- 06b
▶$125KraisedFeb 2022 · 10 investors · OtherRule 506(b)
- Braden RawlsExecutive Officer, Director
- William C. Rawls, Jr.Executive Officer
- Charman DriverDirector
- Jim GeikieDirector
- Offering amount
- $500K
- Amount sold
- $125K
- First sale
- Feb 2022
- Incorporated
- Corporation, North Carolina
- Federal exemptions
- 06b
▶$1.2MraisedAug 2018 · 25 investors · OtherRule 506(b)
- Jim GeikieDirector
- Walter ClarkeDirector
- Braden RawlsExecutive Officer, Director
- Offering amount
- $1.3M
- Amount sold
- $1.2M
- Minimum investment
- $5K
- First sale
- Apr 2018
- Incorporated
- Corporation, North Carolina
- Federal exemptions
- 06b
▶$125KraisedNov 2017 · 2 investors · OtherRule 506(b)
- Walter ClarkeDirector
- William RawlsDirector
- Braden RawlsExecutive Officer, Director
- Offering amount
- $125K
- Amount sold
- $125K
- First sale
- Oct 2017
- Incorporated
- Corporation, North Carolina
- Federal exemptions
- 06b
▶$790KraisedAug 2016 · 8 investors · OtherRule 506(b)
- Braden RawlsExecutive Officer, Director
- William RawlsDirector
- Walter ClarkeDirector
- Offering amount
- $790K
- Amount sold
- $790K
- First sale
- Nov 2015
- Incorporated
- Corporation, North Carolina
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Frequently asked questions
- What does Vital Plan do?
- Vital Plan sells herbal supplements and nutrient formulas aimed at supporting cellular health and overall wellness, including its RESTORE180 program for people managing chronic health challenges. The company markets direct-to-consumer wellness products developed around botanical extracts.
- Who founded Vital Plan?
- Vital Plan was founded by Braden Rawls, Dr. Bill Rawls in 2008.
- Who are Vital Plan's investors?
- Vital Plan's investors include Alumni Ventures, Charlotte Angel Fund, The Launch Place, Hatteras Venture Partners.
- How much funding has Vital Plan raised?
- Vital Plan has disclosed $2.5M raised across 5 of its 6 known rounds.
- Where is Vital Plan headquartered?
- Vital Plan is headquartered in Raleigh, US.



