Verge
Calgary, CA Β· Founded 2019 Β· 21 employees on LinkedIn Β· 4 known investors
Verge Ag offers Equipment Explorer, a tool that models agricultural equipment performance on specific fields by calculating effective productivity, GPS accuracy impact, and section control value to compare configurations. It is aimed at equipment dealers and growers making fleet and equipment purchasing decisions in agriculture.
Also known as Verge Ag
Founders & leadership
Verge was founded in 2019 by Ryan Johnson and Godard, PhD.

Investors Β· 4
Company profile
researched Aug 2026Verge Ag is an agricultural technology company based in Lethbridge, Alberta, that develops software intended to accelerate the transition to autonomous farming. Its stated premise is that most farm equipment already has the hardware needed for autonomy β GPS, autosteer, sensors and connectivity β but lacks a decision or "intelligence" layer that determines where machines should go and why. The company positions its offering as capturing grower intent before machines move, so that route plans reflect operational knowledge rather than geometry alone.
The company markets two products. Path Planner generates optimized field routes using boundary, topography and equipment information to automatically create headlands and inner tracks; features cited include AI-driven field analysis and boundary detection, 3D terrain modeling to limit soil erosion, complete route generation with turns and connectors, and export to major equipment brands. A satellite-generated field boundary feature, announced in October 2023, allows growers to define fields without manual mapping, shapefile extraction or uploads, and is also promoted for evaluating land expansion or lease decisions. Equipment Explorer simulates equipment performance on actual fields, comparing working widths, GPS accuracy and section control configurations, and calculating effective versus theoretical field productivity and the return on GPS accuracy upgrades.
Verge Ag addresses several user groups: growers planning at scale and transferring knowledge across operators; agricultural robotics companies that can integrate its routing layer instead of building their own algorithms; precision agriculture specialists; and OEMs and equipment dealers using field-specific data in sales processes. The company frames saved plans as training data that can inform smarter defaults and, ultimately, fully autonomous systems.
Founding story
The company was founded with the mission to accelerate the transition to autonomous farming, based on the view that agricultural autonomy is bottlenecked not by hardware but by the absence of a grower decision layer that encodes why a field is worked in a particular way.
Business model
Verge Ag sells software products β Path Planner for route planning and Equipment Explorer for equipment sales enablement β to growers, dealers and ag technology companies, and offers an API and a free trial for onboarding.
Traction
The company states it serves growers in more than 50 countries, with team and partner presence in seven countries and product localization in five languages.
Latest developments
In January 2025, Canada's DIGITAL Global Innovation Cluster announced co-investments under the National Quantum Strategy that include a collaboration between Verge Ag and D-Wave Systems, with the Prairie Agricultural Machinery Institute, the University of Northern British Columbia and Mitacs, to model and simulate complex agricultural scenarios at scale and in real time β described as potentially the world's first customer-facing, real-world product powered by quantum computing.
βΈFull profile β market position, technology, go-to-market, geography, history
Market position
Verge Ag presents itself as an intelligence or decision layer for agricultural autonomy that works with existing GPS and autosteer equipment rather than requiring new hardware, serving growers, ag robotics developers, precision ag specialists, OEMs and dealers.
Technology
Algorithms use field boundary, topography and equipment information to automatically generate headlands, inner tracks, turns and connectors; the platform adds AI-powered field analysis and boundary detection, 3D terrain modeling to reduce soil erosion, satellite-generated field boundaries, and export compatibility with major equipment brands. An Alberta Innovates-funded project developed an algorithm synchronizing seeding and spraying paths requiring only field boundaries and implement width as inputs, and the company is pursuing quantum-computing-based simulation of agricultural scenarios with D-Wave Systems.
Go-to-market
The company markets directly through its website with free trials, demos and email/phone contact, and reaches growers, equipment dealers and OEMs, ag robotics firms and precision agriculture specialists; Equipment Explorer is explicitly positioned as a sales enablement tool for dealers, and an API is offered for integration by robotics companies.
Growers and farm operations, agricultural robotics companies, precision agriculture specialists, and equipment OEMs and dealers.
Geography
Headquartered in Lethbridge, Alberta, Canada, with team members and partners across five continents and active work in seven countries β Canada, the United States, Brazil, Ukraine, Australia, Kazakhstan and Europe β and stated service to growers in more than 50 countries. Its application and support are offered in English, Portuguese, Spanish, Ukrainian and French.
History
Verge Ag was founded in Lethbridge, Alberta, with the mission of accelerating the transition to autonomous farming, and by 2023 offered Path Planner and Equipment Explorer. In October 2023 it added satellite-generated field boundaries and had received grants from Alberta Innovates, including $500,000 under the Agri-Food and Bioindustrial Innovation Program for software synchronizing seeding and spraying paths. In January 2025 the company was named as the lead industry partner in a DIGITAL-supported quantum computing project with D-Wave Systems and other partners.
Compiled by commissioned research from 8 cited public sources β announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed β not independently audited.
Timeline Β· 3
launches, deals, and filingsDIGITAL, Canada's Global Innovation Cluster for digital technologies, announced co-investments under the National Quantum Strategy including a collaboration between Verge Ag and D-Wave Systems, with the Prairie Agricultural Machinery Institute, the University of Northern British Columbia and Mitacs, to model and simulate complex agricultural scenarios at scale and in real time.
Verge Ag unveiled satellite-generated boundaries on its platform, letting growers define fields without manual mapping, data extraction, shapefiles, or uploads and downloads, with applications including evaluating land expansion and lease decisions.
Verge Ag received $500,000 from Alberta Innovates through the Agri-Food and Bioindustrial Innovation Program to develop interactive software with a novel algorithm that synchronizes seeding and spraying paths, requiring only field boundaries and implement width as grower inputs.
$500K source β
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
βΈResearch sources Β· 8
primary sources listed
- Vergevergeag.com Β· web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Verge do?
- Verge Ag builds field route-planning and equipment simulation software that enables supervised autonomy with existing farm machinery.
- Who founded Verge?
- Verge was founded by Ryan Johnson, Godard, PhD in 2019.
- Who are Verge's investors?
- Verge's investors include Artesian, Capria Ventures, Yamaha Motor Ventures, Fall Line Capital.
- Where is Verge headquartered?
- Verge is headquartered in Calgary, CA.

