Usual
Founded 2022 · 5 known investors
Usual is a decentralized protocol that issues a fiat-backed stablecoin (USD0) collateralized by real-world assets like US Treasury Bills, combined with a governance token (USUAL) that distributes 90% of protocol revenue to community members. The platform operates as a decentralized banking system serving crypto users and DeFi participants seeking yield-bearing stablecoins with real asset backing.
Crypto & Web3Fintech
Investors · 5
Competitors · 9
by search overlapCoinbase17 shared keywordsCoinbase is a cryptocurrency exchange platform that offers trading, custody, and financial services for cryptocurrencies, stocks, derivatives, and prediction markets to consumers, institutions, and developers. The company operates a full-stack infrastructure including secure custody, liquidity services, stablecoin infrastructure, and global settlement rails.
Tradingview12 shared keywordsTradingView is a charting platform and social network used by over 100 million traders and investors worldwide to analyze and trade across global financial markets. The platform provides tools for technical analysis, market data, and community collaboration for retail and institutional traders.
CryptoRank11 shared keywordsCryptoRank provides cryptocurrency market data, analytics, and research, including live prices and market capitalization rankings for thousands of coins, along with fundraising trends and token sale tracking. It publishes insights and reports covering exchanges, funding rounds, and market narratives for crypto investors and researchers.
KuCoin11 shared keywordsKuCoin is a cryptocurrency exchange where users can trade digital assets. It highlights proof-of-reserves transparency and ranks among the larger crypto trading platforms.
Crypto10 shared keywordsCrypto.com operates a regulated all-in-one financial app where users can buy, trade, earn, and spend cryptocurrencies, stocks and ETFs, and prediction market contracts, plus a self-custody onchain wallet with DeFi access. It serves retail and institutional investors globally, with equities and prediction markets offered to US users under SEC and CFTC regulation.
Bitget10 shared keywordsBitget is a cryptocurrency exchange platform that also offers Bitget CFD, letting users trade traditional assets such as forex, gold, crude oil, and indices directly with USDT via an MT5 account. It provides multi-asset trading with up to 500x leverage for retail and crypto traders.
MEXC10 shared keywordsMEXC is a cryptocurrency exchange where users trade a range of tokens and futures, with features such as low fees and liquidity. It highlights asset security measures including a Guardian Fund, 1:1 backed reserves, and a futures insurance fund.
Token Terminal8 shared keywordsToken Terminal operates a blockchain data infrastructure platform that ingests, decodes, and standardizes petabytes of onchain data across 100+ blockchains for institutions, research outlets, and developers. The company provides institutional-grade analytics and metrics derived from raw blockchain data, serving financial institutions, hedge funds, index providers, and blockchain projects.
CoinEx Charity Blockchain Public Welfare Charity8 shared keywordsCoinEx is a cryptocurrency exchange platform where users can trade thousands of digital assets via web and mobile apps. It provides real-time market feeds and market analysis tools for crypto traders.
Companies competing with Usual for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Usual do?
- Usual is a decentralized protocol that issues a fiat-backed stablecoin (USD0) collateralized by real-world assets like US Treasury Bills, combined with a governance token (USUAL) that distributes 90% of protocol revenue to community members. The platform operates as a decentralized banking system serving crypto users and DeFi participants seeking yield-bearing stablecoins with real asset backing.
- Who are Usual's investors?
- Usual's investors include Fourth Revolution Capital (4RC), Gravity Team, Hypersphere Ventures, IOSG Ventures, LBANK Labs.



