TYB
Tucson, US · Founded 2020 · Delaware corporation · 65 employees on LinkedIn · 3 known investors
TYB is a consumer platform where fans join brand communities to post about products, participate in challenges, and earn coins, collectibles, and rewards. It connects shoppers with beauty, fitness, and other consumer brands (such as Glossier, Rare Beauty, and Poppi) through exclusive drops and loyalty rewards.
Founders & leadership
TYB was founded in 2020 by Tyler Haney and Ty Haney.
TH
Tyler HaneyCo-founder
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Ty HaneyinCo-Founder and CEOTy Haney is the founder of TYB, a consumer platform where fans join brand communities to post about products, take part in challenges, and earn coins, collectibles, and rewards, connecting shoppers with beauty, fitness, and other brands. She previously founded Outdoor Voices and Joggy, and works with founders building community-led consumer brands.
ZD
Zachary DaviesExecutive
Board
RS

AM
Alexander MontgomeryBoard director
SJ
Sean JudgeBoard director
Investors · 3
Funding
SEC filings, press & company announcements$12M disclosed across 2 of 3 rounds · 2021–2025
- Undisclosed amountSeries AJun 2025 · 2 sourcesSource ↗
▶$9.7MraisedJun 2022 · 11 investors · Other TechnologyRule 506(b)
▶$9.7MraisedJun 2022 · 11 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Tyler HaneyExecutive Officer, Director
- Alexander MontgomeryDirector
- Zachary DaviesExecutive Officer, Director
- Sean JudgeDirector
- Rachel StarDirector
- Offering amount
- $10M
- Amount sold
- $9.7M
- First sale
- May 2022
- Incorporated
- Corporation, Delaware, 2020
- Federal exemptions
- 06b
▶$2.2MraisedNov 2021 · 13 investors · Other TechnologyRule 506(b)
▶$2.2MraisedNov 2021 · 13 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Sean JudgeDirector
- Zachary DaviesExecutive Officer, Director
- Tyler HaneyExecutive Officer, Director
- Alexander MontgomeryDirector
- Offering amount
- $2.2M
- Amount sold
- $2.2M
- First sale
- Oct 2021
- Incorporated
- Corporation, Delaware, 2020
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 2
by search overlapDash Social44 shared keywordsDash Social provides an AI-powered social media management platform for organic, influencer, and paid marketing, covering planning, publishing, community management, and analytics. It also offers creator discovery and management tools plus social commerce features like UGC galleries and link-in-bio for brands.
Ulta Salon Cosmetics Fragrance21 shared keywordsUlta Beauty is an international specialty beauty retailer offering cosmetics, fragrance, skin care, wellness, hair care products, and salon services from over 600 brands across more than 1,500 locations primarily in the U.S., with additional operations in the U.K., Ireland, Mexico, and the Middle East.
Companies competing with TYB for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does TYB do?
- TYB is a consumer platform where fans join brand communities to post about products, participate in challenges, and earn coins, collectibles, and rewards. It connects shoppers with beauty, fitness, and other consumer brands (such as Glossier, Rare Beauty, and Poppi) through exclusive drops and loyalty rewards.
- Who founded TYB?
- TYB was founded by Tyler Haney, Ty Haney in 2020.
- Who are TYB's investors?
- TYB's investors include Fermion, Unusual Ventures, SoGal Ventures.
- How much funding has TYB raised?
- TYB has disclosed $12M raised across 2 of its 3 known rounds.
- Where is TYB headquartered?
- TYB is headquartered in Tucson, US.
