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Taloflow
YC W21Los Angeles, US · Founded 2017 · Delaware corporation · 4 employees · 10 known investors
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Taloflow provides technology research and evaluation services for consulting firms and enterprises, delivering client-ready reports to support informed technology purchasing decisions.
Also known as LocoNoco Inc. · Taloflow Inc.
Founders & leadership· Y Combinator alumni (W21)
Taloflow was founded in 2017 by Louis-Victor Jadavji and Todd Kesselman.
Investors · 10
How we know: First Check Ventures's portfolio page · the VCSheet dataset · Y Combinator's founder network · Not right? Tell us
How we know: funding news · plugandplaytechcenter.com · Not right? Tell us
How we know: Upmost Capital Limited's portfolio page · Y Combinator's founder network · Not right? Tell us
How we know: Voyager Capital's portfolio page · the VCSheet dataset · Y Combinator's founder network · Not right? Tell us
How we know: Wonder Ventures's portfolio page · the VCSheet dataset · Y Combinator's founder network · Not right? Tell us
How we know: the Y Combinator directory · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
How we know: the VCSheet dataset · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
Reported raises · per SEC filings
Form D private placements$2M disclosed across 2 of 3 rounds · 2018–2024
▶$250KraisedSep 2024 · 14 investors · ComputersRule 506(b)
- Louis-Victor JadavjiExecutive Officer, Director
- Todd KesselmanExecutive Officer, Director
- Offering amount
- $300K
- Amount sold
- $250K
- First sale
- Mar 2024
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$1.8MraisedJan 2021 · 20 investors · Other TechnologyRule 506(b)
- Louis-Victor JadavjiExecutive Officer
- Todd KesselmanExecutive Officer
- Offering amount
- $1.8M
- Amount sold
- $1.8M
- First sale
- Dec 2020
- Incorporated
- Corporation, Delaware, 2017
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Company profile
researched Aug 2026Taloflow operates a software platform for technology vendor evaluation and market assessment. The product helps users define a use case and then run a comparative vendor selection process without an extended discovery phase, producing tailored evaluations and client-ready reports. Out of the box it covers nearly one hundred technology categories spanning MarTech, engineering, developer tools, DevOps, storage, point-of-sale and ERP, and the company states that additional requested categories can be prepared within two days.
The platform is organized around two main views: a Tables view containing configurable feature, dimension and requirement tables with product scores and rankings that users can override, and a Report view that functions as a collaborative text editor for customizing report content. Users can collaborate asynchronously to build consensus on requirements across leaders, researchers and other contributors, and export results to Excel spreadsheets or PDF reports, including formats matched to an organization's internal templates. Enterprise-oriented controls include role-based access control, organizations and workspaces, and audit trails for changes.
Underlying data is aggregated from industry analysts, vendor trust centers, data partnerships with private market intelligence firms, vendor materials, user reviews and documentation, and LLM-generated insights, with internal mechanisms intended to maintain data quality. The company states its architecture has been audited by systems architects at Amazon Web Services.
Business model
Taloflow sells access to its evaluation platform on tiered plans, including Enterprise plans, with a limited free evaluation available for trial. All plans include email support, while Enterprise customers additionally receive dedicated Slack and Microsoft Teams support channels.
Traction
The website cites customer-reported outcomes including a testimonial from Himanshu Jain, VP Digital Engineering Studio at Infogain, stating that Taloflow reduced an evaluation timeline from two weeks to two days, and headline figures of 5x faster research cycles, 95% less manual research, 2.5x more vendors covered and 4x more detail.
▸Full profile — market position, technology, go-to-market
Market position
Taloflow presents itself as an alternative to syndicated analyst research and peer-review software directories in the technology evaluation and procurement research market, targeting consulting firms and enterprise buyers that would otherwise perform manual desk research.
The company positions its output against traditional analyst research such as Gartner reports and software review sites such as G2, arguing that those provide static, generalized rankings, whereas Taloflow generates use-case-specific evaluations built on detailed, configurable data points, dynamic scoring with user overrides, and branded, client-ready deliverables produced in a short turnaround.
Technology
The platform combines curated proprietary and public alternative data sets with configurable scoring models across feature, dimension and requirement tables. Data sources include analyst research, trust centers, private market intelligence partnerships, vendor materials, user reviews, documentation and LLM-generated insights. Collaboration, role-based permissions, workspace management, audit trails, and Excel and PDF export are built in.
Go-to-market
Direct sales motion driven from the company website via demo bookings and a free sample report offer, supported by a limited free evaluation tier, customer case studies and testimonials, a blog and buyer's guide content.
Technology consulting firms, technology vendors, enterprise procurement teams, and private equity and market research firms, used for vendor research, deal due diligence, competitive market assessments and technology procurement analysis.
Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Related companies · 7
Companies working in the same space as Taloflow.
Legal entities · 2
corporate structureIn the news
▸Research sources · 1
primary sources listed
- Taloflowtaloflow.ai · web
1 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Taloflow do?
- Taloflow is a software platform that automates technology vendor evaluations and market assessments for consulting and procurement teams.
- Who founded Taloflow?
- Taloflow was founded by Louis-Victor Jadavji, Todd Kesselman in 2017.
- Who are Taloflow's investors?
- Taloflow's investors include First Check Ventures, Plug and Play Ventures, Upmost Capital Limited, Voyager Capital, Wonder Ventures, Y Combinator, 4K Associates, LLC, Blockchain Founders Fund and 2 more.
- How much funding has Taloflow raised?
- Taloflow has disclosed $2M raised across 2 of its 3 known rounds.
- Where is Taloflow headquartered?
- Taloflow is headquartered in Los Angeles, US.