Syre was founded by Susanna Campbell in 2023.

Who are Syre's investors?

Syre's investors include Leitmotif, Norrsken VC, Giant Ventures Global Llp.

Where is Syre headquartered?

Syre is headquartered in Stockholm, SE.

Syre

Stockholm, SE · Founded 2023 · 72 employees on LinkedIn · 3 known investors

Find your way into Syre

885 people in our graph share verified history with the Syre team — schools, employers, funds. One of them is your warm intro.

Yossi Ben-Shitritunlockedknows Dennis Nobelius · together at StoreDot (overlapped)

×3knows the team · via Allbirds

×4knows the team · via Chevron

×2knows the team · via TPG

×2knows the team · via Tpg

Syre is a textile impact company that produces circular polyester through textile-to-textile recycling, offering quality on par with virgin polyester while reducing CO2e emissions by up to 85%. It serves the global textile and fashion industry as a supplier of recycled polyester materials produced at industrial scale.

Circular Economy Climate Tech New Materials

Founders & leadership

Syre was founded in 2023 by Susanna Campbell.

Susanna CampbellChair & Co-founderAngel

Dennis Nobelius CEODennis Nobelius has led industrial scaling across autonomous driving, electric vehicles, and advanced manufacturing. His experience includes serving as CEO of Zenuity (a Volvo-Autoliv autonomous driving joint venture that grew to 800+ engineers), holding multiple leadership roles at Volvo Cars including Plant Director and VP Vehicle Line, serving as COO of Polestar during its scaling and NASDAQ listing, and now leading Syre, an industrial-scale textile recycling company backed by H&M, Vargas, and TPG Rise Climate.

Jad Finck Chief Commercial OfficerHe was previously on the founding team at Allbirds, where he led innovation and sustainability initiatives, and currently serves as Portfolio Advisor for TPG Rise Climate.

Scott PearsonChief Technology Officer

Investors · 3

Leitmotif✓ confirmed by SyrePalo Alto

How we know: Leitmotif's portfolio page · the company's own site · Not right? Tell us

Norrsken VC✓ confirmed by SyreStockholm · $1.1M – $3.2M

How we know: the company's own site · Not right? Tell us

Giant Ventures Global Llplisted by Giant Ventures Global LlpLondon · $10M – $20M

How we know: Giant Ventures Global Llp's portfolio page · the VCSheet dataset · Not right? Tell us

Funding

SEC filings, press & company announcements

Undisclosed amountSeries AMay 2024
Source ↗

Source: company announcements and press reports — follow each round's link for the claim.

Competitors · 2

by search overlap

Myheritage8 shared keywordsMyHeritage operates an online genealogy service where users build family trees, search historical records, and connect with relatives. It also offers DNA testing to help people trace ancestry and identify biological relationships.

SoundCloud7 shared keywordsAudio distribution and music-sharing platform for artists and creators.

Companies competing with Syre for the same Google search keywords, organic and paid, via search-intersection analysis.

Frequently asked questions

What does Syre do?: Syre is a textile impact company that produces circular polyester through textile-to-textile recycling, offering quality on par with virgin polyester while reducing CO2e emissions by up to 85%. It serves the global textile and fashion industry as a supplier of recycled polyester materials produced at industrial scale.
Who founded Syre?: Syre was founded by Susanna Campbell in 2023.
Who are Syre's investors?: Syre's investors include Leitmotif, Norrsken VC, Giant Ventures Global Llp.
Where is Syre headquartered?: Syre is headquartered in Stockholm, SE.