Swanston Labs
Stamford, US · Founded 2024 · Delaware corporation
Find your way into Swanston Labs
Swanston Labs works on solving monetization inefficiencies at the intersection of media, entertainment, and technology, targeting content creators, distributors, and consumers. It focuses on how entertainment experiences are engaged with and monetized in the digital landscape.
Founders & leadership
Swanston Labs was founded in 2024 by Andre Swanston.
AS
Andre SwanstonFounder · Chairman & CEOSwanston co-founded and led Tru Optik, a media data platform acquired by TransUnion, where he then served as Senior Vice President of the Media & Entertainment vertical. He began his career in financial services as an advisor at Ameriprise Financial and Vice President of Investments at JPMorgan Chase, and has since served on the board of Connecticut Innovations, co-owned MLS Next Pro club CT United, and founded PHȲND.
Board
JC
Jackson CummingsPreferred Director
MS
Michelle SwanstonBoard director
Reported raises · per SEC filings
Form D private placements$4.9M disclosed across 1 round · 2024
▶$4.9MraisedSep 2024 · 12 investors · OtherRule 506(b)
▶$4.9MraisedSep 2024 · 12 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Michelle SwanstonDirector
- Andre SwanstonExecutive Officer, Director
- Jackson CummingsDirector
- Offering amount
- $8.9M
- Amount sold
- $4.9M
- First sale
- Aug 2024
- Incorporated
- Corporation, Delaware, 2024
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
In the news
Frequently asked questions
- What does Swanston Labs do?
- Swanston Labs works on solving monetization inefficiencies at the intersection of media, entertainment, and technology, targeting content creators, distributors, and consumers. It focuses on how entertainment experiences are engaged with and monetized in the digital landscape.
- Who founded Swanston Labs?
- Swanston Labs was founded by Andre Swanston in 2024.
- How much funding has Swanston Labs raised?
- Swanston Labs has disclosed $4.9M raised across 1 round.
- Where is Swanston Labs headquartered?
- Swanston Labs is headquartered in Stamford, US.