STRAFFR
Techstars '22Kassel, DE · Founded 2018 · 5 employees on LinkedIn · 1 known investors
STRAFFR makes a smart resistance band paired with a companion app that tracks workout performance—repetitions, calories burned, and weight moved—and gives live visual and audio feedback during exercises. The app offers over 100 full-body workouts for functional training at home or on the go, aimed at fitness consumers.
Founders & leadership
STRAFFR was founded in 2018 by Steffen Weinhold.
SW
Steffen Weinhold
Investors · 1
Competitors · 4
by search overlapHinge Health285 shared keywordsHinge Health builds a digital healthcare platform designed to help individuals manage musculoskeletal health and related conditions. The company serves health plans, employers, and individuals seeking alternative healthcare approaches.
Menshealth225 shared keywordsMen's Health is a media publication producing editorial content on fitness, health, nutrition, and wellness aimed at a male audience, covering topics such as workouts, weight loss, and medical trends. It also offers a daily email newsletter with workouts, weight loss advice, and meal plans.
Fitbod177 shared keywordsFitbod is a mobile app that generates personalized strength and resistance training workouts based on a user's goals, fitness level, and available equipment, using a proprietary algorithm applying progressive overload and recovery tracking. It serves individuals from beginners to advanced lifters and powerlifters, whether training at home, at the gym, or elsewhere.
Peloton161 shared keywordsPeloton develops connected fitness equipment and a digital fitness app that delivers personalized workout classes and training guidance to home exercisers.
Companies competing with STRAFFR for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does STRAFFR do?
- STRAFFR makes a smart resistance band paired with a companion app that tracks workout performance—repetitions, calories burned, and weight moved—and gives live visual and audio feedback during exercises. The app offers over 100 full-body workouts for functional training at home or on the go, aimed at fitness consumers.
- Who founded STRAFFR?
- STRAFFR was founded by Steffen Weinhold in 2018.
- Who are STRAFFR's investors?
- STRAFFR's investors include Techstars.
- Where is STRAFFR headquartered?
- STRAFFR is headquartered in Kassel, DE.


