Fitbod was founded by Jess Venticinque, Allen Chen, Jesse Venticinque in 2017.

Who are Fitbod's investors?

Fitbod's investors include Allied Venture Partners, Sterling Road, LAUNCH.

How much funding has Fitbod raised?

Fitbod has disclosed $4.7M raised across 1 round.

Where is Fitbod headquartered?

Fitbod is headquartered in San Francisco, US.

Fitbod

San Francisco, US · Founded 2017 · Delaware corporation · 3 known investors

Fitbod is a mobile app that generates personalized strength and resistance training workouts based on a user's goals, fitness level, and available equipment, using a proprietary algorithm applying progressive overload and recovery tracking. It serves individuals from beginners to advanced lifters and powerlifters, whether training at home, at the gym, or elsewhere.

AI & Machine Learning Consumer Sports Tech Wellness & Fitness

Founders & leadership

Fitbod was founded in 2017 by Jess Venticinque, Allen Chen, and Jesse Venticinque.

Jess VenticinqueCo-founder

Allen ChenCo-founder

Jesse Venticinque

Board

Jason Calacanis in 𝕏Board directorFounder of LAUNCH; host of This Week in Startups

Investors · 3

Allied Venture PartnersCalgary · $100K – $350K

Sterling RoadSan Francisco · $50K – $150K

LAUNCHreportedSan Francisco · $100K – $500Kvia Jason Calacanis · board

Reported raises · per SEC filings

Form D private placements

$4.7M disclosed across 1 round · 2020

▶$4.7MraisedMar 2020 · 27 investors · Other

Rule 506(b)

Officers, directors & promoters on the filing

Jess VenticinqueExecutive Officer, Director, Promoter
Allen ChenExecutive Officer, Director, Promoter
Jason CalacanisDirector

Offering amount: $4.7M
Amount sold: $4.7M
First sale: Mar 2020
Incorporated: Corporation, Delaware, 2017
Federal exemptions: 06b

Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Competitors · 6

by search overlap

Menshealth47469 shared keywordsMen's Health is a media publication producing editorial content on fitness, health, nutrition, and wellness aimed at a male audience, covering topics such as workouts, weight loss, and medical trends. It also offers a daily email newsletter with workouts, weight loss advice, and meal plans.

Womenshealthmag32173 shared keywordsWomen's Health is a media brand publishing articles, guides, podcasts, and video series on fitness, nutrition, beauty, and health topics aimed at women. It also offers subscription-based (WH+) workout and nutrition plans covering strength training, muscle building, and longevity.

Puregym30109 shared keywordsPureGym operates a chain of over 450 fitness gyms offering contract-free monthly memberships with access to gym facilities, group classes, and personal training. It serves individual consumers, with most locations offering 24/7 access and a companion mobile app.

Peloton16483 shared keywordsPeloton develops connected fitness equipment and a digital fitness app that delivers personalized workout classes and training guidance to home exercisers.

Anytimefitness14478 shared keywordsAnytime Fitness operates a franchise network of 24-hour gyms with 6,000+ locations, offering members personalized fitness plans, personal and group training, coaching, and app-based progress tracking. It serves individual consumers in the United States and Canada, with an integration for Apple Fitness+ access.

Shape13754 shared keywordsShape is a media brand publishing content on fitness, beauty, skincare, and wellness, including editor-tested product awards and recommendations for consumers.

Companies competing with Fitbod for the same Google search keywords, organic and paid, via search-intersection analysis.

In the news

Fitbod State Of Strength Report: 10 Data-Backed Insights On How Millions Of Lifters Are Training In 2025 – Fitbodfitbod.me · Dec 2025

Our Customer Stories – Fitbodfitbod.me · Apr 2021

Frequently asked questions

What does Fitbod do?: Fitbod is a mobile app that generates personalized strength and resistance training workouts based on a user's goals, fitness level, and available equipment, using a proprietary algorithm applying progressive overload and recovery tracking. It serves individuals from beginners to advanced lifters and powerlifters, whether training at home, at the gym, or elsewhere.
Who founded Fitbod?: Fitbod was founded by Jess Venticinque, Allen Chen, Jesse Venticinque in 2017.
Who are Fitbod's investors?: Fitbod's investors include Allied Venture Partners, Sterling Road, LAUNCH.
How much funding has Fitbod raised?: Fitbod has disclosed $4.7M raised across 1 round.
Where is Fitbod headquartered?: Fitbod is headquartered in San Francisco, US.