Steer
151 employees on LinkedIn · 1 known investors
Steer provides auto repair shops with a SaaS platform for automated customer marketing and communication, including email, text, postcards, CRM, and scheduling tools. Originally launched in 2006 as the Mechanic Advisor repair-shop directory, it now focuses on helping shops retain customers and drive repeat business.
Founders & leadership
PS
Parker Swift
BG
Bob Gendron
Investors · 1
Competitors · 4
by search overlapSteer Tech37 shared keywordsSteer Tech provides autonomous vehicle management software for warehouses, fulfillment centers, and yards, offering real-time visibility and analytics into logistics operations.
AutoLeap18 shared keywordsAutoLeap is auto repair shop management software that includes tools for collecting, viewing, and responding to Google reviews, sending automated review requests via email or SMS, and analyzing customer feedback. It serves auto repair shop owners looking to manage operations and grow their online reputation.
Tekmetric18 shared keywordsTekmetric offers a payment processing and point-of-sale system built into its shop management software for automotive repair shops, supporting card, Apple Pay, Google Pay, and text-to-pay transactions. It includes buy-now-pay-later financing, next-day funding, automated reconciliation, and payment analytics.
LeadIQ15 shared keywordsLeadIQ offers a company search tool that provides B2B company profiles with data such as revenue, employee count, funding, and contact information to help sales teams find decision makers and build pipeline.
Companies competing with Steer for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Steer do?
- Steer provides auto repair shops with a SaaS platform for automated customer marketing and communication, including email, text, postcards, CRM, and scheduling tools. Originally launched in 2006 as the Mechanic Advisor repair-shop directory, it now focuses on helping shops retain customers and drive repeat business.
- Who are Steer's investors?
- Steer's investors include Roo Capital.


