Spareshub
6 known investors
B2B platform providing high-quality spare parts for automotive and industrial sectors in India.
Also known as Iradium Automobiles Private Limited · Iradium Automobiles Pvt. Ltd · Spares Hub · SparesHub.com
Investors · 6
Also in the syndicate · 4
Company profile
researched Aug 2026SparesHub, operated by Pune-based Iradium Automobiles Private Limited, is an ecommerce marketplace for automobile spare parts and related services in India. Founded in December 2013 by Tapas Gupta and Arijit Chakraborty, the platform originally sold original equipment and branded aftermarket car parts directly to vehicle owners across India, covering multiple car brands, models and variants. It pivoted to a business-to-business model in 2015 after car workshops became its most frequent buyers, and subsequently served only B2B customers such as garages and independent service centres.
The company positions itself as a supply-chain intermediary in the car maintenance market, addressing part unavailability, non-standard and inflated pricing, and counterfeit components. It sources directly from manufacturers and their distributors, maintains a proprietary parts catalogue, and offers same-day delivery, with a stated target of delivering within three hours of order placement. In 2019 it introduced Frohlich Parts, an in-house private label, and a franchise programme for SparesHub Car Parts Stores.
Founding story
Tapas Gupta, an electronics engineer with an MBA in finance from Nirma University, Ahmedabad (2010), was working as a credit analyst at CRISIL, after a stint at Mercedes-Benz India, when relatives struggled to source genuine suspension parts for a Skoda Octavia; a cousin in Amravati noted that no website sold car parts of all brands pan-India. Gupta researched the market, concluded the online opportunity was large, and launched SparesHub in December 2013, winning a first customer within four days of the site going live. He was joined by his MBA batchmate Arijit Chakraborty, an engineer and MBA in marketing formerly with Tata Motors and Dell, as co-founder, and early accounts also name Diptanu Bhadra, an automobile engineer previously with Honda Cars, as part of the founding trio. The founders began with Rs 17 lakh of seed capital from their own savings and family support.
Business model
SparesHub operates a B2B distribution and ecommerce model, buying genuine car parts directly from manufacturers and their distributors and reselling them to car service centres and workshops, which it says allows pricing roughly 20 percent below competing retail stores. In its early B2C phase it carried no inventory and used a drop-ship model supported by the supplier base in Pune and Mumbai, and it also fulfilled offline telephone orders for garages not comfortable ordering online. From 2019 it added a private label, Frohlich Parts, and a franchise model under which entrepreneurs can set up SparesHub Car Parts Stores using its proprietary parts catalogue.
Revenue comes from the sale of spare parts to workshops and service centres, buying directly from manufacturers and distributors and reselling at a margin; additional lines include the Frohlich private-label parts range and a franchise model for SparesHub Car Parts Stores.
Traction
Reported operating metrics grew from more than 10,000 listed parts, 100-plus transactions and 20-plus Pune garages in August 2014, to over 40,000 car parts and 25-plus partnered service centres in 2015, more than 170 regularly buying workshops by mid-2017, and about 450 registered B2B customers with 67 employees, an Rs 8 crore annual revenue run rate and cash-flow positive operations by March 2021.
Latest developments
As of March 2021 the company reported 450 registered B2B customers across Pune, Mumbai and Bengaluru, 67 team members, an annual revenue run rate of Rs 8 crore and cash-flow positive operations, with total funding of Rs 10 crore raised from Indian Angel Network, Hyderabad Angels, The Chennai Angels and other high-net-worth investors across two rounds in 2015 and 2019. Its most recent product initiatives were the Frohlich Parts private label and a franchise programme for SparesHub Car Parts Stores.
▸Full profile — market position, technology, go-to-market, geography, history
Market position
SparesHub operates in the Indian vehicle aftermarket, which the company sized in 2014 at $1.02 billion for passenger car spare parts, alongside $2.05 billion for two-wheeler parts and $0.95 billion for commercial vehicle parts, with roughly 1 percent of the passenger car parts market then online and an expected addressable online market of $50-60 million by 2018. It competes with traditional retail spare-parts stores and with other startups selling parts to workshops; investors have compared it to China's Tuhu and US-based RepairPal, while Indian auto-maintenance marketplaces such as Hoopy, MotoMojo and Zonnett occupy adjacent segments.
The founders attribute the company's differentiation to competitive pricing — genuine parts to workshops at around 20 percent below competing retail stores, enabled by direct purchasing from manufacturers — a technology-first approach to a fragmented supply chain, and delivery speed, with same-day fulfilment and a stated three-hour delivery target. Its proprietary parts catalogue spanning many brands, models and variants, plus the Frohlich private label, further separate it from traditional retail spare-parts stores.
Technology
The company runs an ecommerce platform and parts catalogue covering the brand, model and variant complexity of the Indian car market — described as 25-plus car brands, 180-plus models and 850-plus variants — and applies technology to supply-chain matching, sourcing and rapid fulfilment to workshops. It maintains a proprietary parts catalogue that it also makes available to franchise store operators.
Go-to-market
SparesHub reached garages through a field sales team, city by city, starting with Pune and targeting other Maharashtra cities, while relying on digital marketing for online demand and building a network of "SparesHub.com Certified Garages." It supplemented its online channel with offline telephone ordering for B2B customers, and later added a franchise route for third parties to operate SparesHub Car Parts Stores.
Since the 2015 pivot the primary customers are car service centres, garages and workshops in India; earlier the platform also sold directly to car owners nationwide, including in tier-II and smaller cities lacking authorised service centres.
Geography
The company is headquartered in Pune, Maharashtra, with an office and warehouse there and no physical retail stores in its early years. B2B operations started in Pune and expanded across western India, with a registered clientele across Pune, Mumbai and Bengaluru as of 2021; during its B2C phase it shipped to customers from Delhi and Mumbai to smaller towns in the Northeast and South. It has stated plans for additional sourcing hubs across India and interest in export markets.
History
The website launched in December 2013 selling parts to car owners across India, initially bootstrapped and accelerated by 91Springboard in Delhi, with Varun Chawla and Pranay Gupta as advisors. By August 2014 it listed more than 10,000 parts, had completed over 100 transactions and had signed up more than 20 Pune garages after beginning a B2B push two months earlier; supplier agreements were in place with companies including Tenneco and Tata AutoComp. A pre-Series A round led by Hyderabad Angels and M&S Partners followed in 2015, the year the company pivoted entirely to B2B, at which point it offered over 40,000 car parts and had partnered with more than 25 car service centres in western India. In June 2017 it raised Rs 2 crore (about $311,000) from The Chennai Angels, Anthill Scale Ventures, Esvee Technologies and Inc95 Consulting, with more than 170 workshops buying regularly. A private label, Frohlich Parts, was introduced in 2019, and by March 2021 the company reported 450 B2B customers, 67 employees, an Rs 8 crore annual revenue run rate and cash-flow positive operations, with cumulative funding of Rs 10 crore across rounds in 2015 and 2019 from Indian Angel Network, Hyderabad Angels, The Chennai Angels and HNIs.
Compiled by commissioned research from 6 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Timeline · 6
launches, deals, and filingsSparesHub launched Frohlich Parts, its own private label of car parts, alongside plans to share its proprietary parts catalogue with entrepreneurs setting up SparesHub Car Parts Stores under a franchise model.
SparesHub raised Rs 2 crore (about $311,000) from investors including The Chennai Angels (Rs 40 lakh / $62,000), Singapore-based Anthill Scale Ventures, US-based Esvee Technologies Inc, Inc95 Consulting and some high-net-worth individuals, to expand its customer base, strengthen technology infrastructure and enter new geographies.
$311K source ↗
Iradium Automobiles Private Limited, which owns SparesHub.com, raised an undisclosed amount in a pre-Series A round led by Hyderabad Angels and Singapore-based M&S Partners. Prasad Vanga joined the board as director and P S Sreekanth as observer. Funds were earmarked for expanding operations, improving technology infrastructure and enrolling more marketplace participants.
After starting as a B2C ecommerce site for car parts, SparesHub pivoted to a B2B model in 2015 as car workshops became recurring buyers; it subsequently served only B2B customers.
The bootstrapped founding team was accelerated by 91Springboard, Delhi, with Varun Chawla and Pranay Gupta acting as advisors.
Tenneco and Tata AutoComp signed supplier agreements with SparesHub; the company also stocked Monroe suspension parts and Valeo clutch parts across car brands.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 6
primary sources listed
- Ecommerce Marketplace For Automobile Parts & Services, SparesHub, Raises Pre-Series A Fundinginc42.com · web
6 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Spareshub do?
- Pune-based B2B ecommerce marketplace supplying genuine car spare parts to workshops and service centres across India.
- Who are Spareshub's investors?
- Spareshub's investors include Hyderabad Angels, Lumis Partners.