Snug
Founded 2017 · 14 employees on LinkedIn · 2 known investors
Snug is a property technology company building a rental platform aimed at reducing costs and improving the renting process for renters, property owners, and property managers. The company is also developing property ownership solutions using Web3/DLT technology.
Also known as Snug
Founders & leadership
Snug was founded in 2017 by Justin Butterworth and Jason.
Investors · 2
Company profile
researched Aug 2026Snug operates an online rental platform in Australia that serves three user groups: renters, property owners and real estate agents or property managers. Renters can create a reusable profile to apply for properties across listings, track application progress on mobile, and assemble supporting documentation including rental and employment references, personal and accountant references, tenant ledgers, payslips and bank statements. Renters can also complete an optional background check that verifies identity against government databases and checks the National Tenancy Database, bankruptcy, court and ASIC records.
For owners, the platform is positioned around reducing vacancy, providing inspection and application reports, and a tenant-matching feature called Snug Match. For agents, Snug offers an online leasing platform intended to shorten leasing times and reduce software costs. The company states its products are accepted by more than 73,000 property managers and describes partnerships with organisations across finance, property and technology.
Business model
Snug provides a subscription/pricing-based online platform for property managers and owners covering rental applications, references and leasing software, alongside renter-facing application profiles and optional background checks.
Traction
As of the 12 months to 31 December 2023, Snug reported 1.5 million renters and more than 73,000 real estate agents and owners who had used the platform for rental references, applications or leasing software.
▸Full profile — market position, technology, go-to-market, geography
Market position
Positioned as a rental application and leasing platform used across a large base of Australian agents and owners, with stated partnerships with finance, property and technology organisations.
Technology
A web and mobile-friendly application platform supporting reusable renter profiles, reference collection, document upload, inspection and application reporting, tenant matching (Snug Match), and identity and background verification against government databases, the National Tenancy Database, bankruptcy, court and ASIC records. The company cites enterprise-grade security and encryption.
Go-to-market
Renters, individual property owners/landlords, and real estate agents and property management businesses in Australia.
Geography
Australia; the company describes itself as "made with love in Australia."
Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
In the news
▸Research sources · 1
primary sources listed
- Snugsnug.com · web
1 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Snug do?
- Australian rental platform connecting renters, property owners and property managers through online applications and references.
- Who founded Snug?
- Snug was founded by Justin Butterworth, Jason in 2017.
- Who are Snug's investors?
- Snug's investors include Folklore Ventures, Tractor Ventures.