Settle
San Francisco, US · 7 known investors
Settle offers a platform that combines procurement and accounts payable so consumer packaged goods (CPG) brands can manage purchases, track spend, and pay vendors, along with access to working capital for production and cash flow. It serves high-growth consumer brands.
Also known as Settle Inc.
Founders & leadership
Investors · 7
Company profile
researched Aug 2026Settle operates a back-office platform for consumer packaged goods (CPG) and ecommerce brands that unifies procurement, accounts payable and inventory financing. Users create and manage purchase orders, track goods received, collect and route bills for approval, pay vendors, and calculate SKU-level landed costs that combine materials, freight, duties and packaging. The platform automatically matches invoices to purchase orders and receipts to flag discrepancies before payment, supports approval workflows for bills, payments and POs, and provides cash visibility and forecasting based on live accounts payable and purchasing data. Purchase orders can be split into partial shipments with costs recorded as goods arrive.
Alongside the software, Settle extends working capital of $20,000 to $15 million (its About page cites approvals of up to $20 million), underwritten on a brand's actual payables and purchasing data and positioned as non-dilutive financing approved within days. The company states it has provided more than $3 billion in funding to brands since 2019.
Settle is designed to complement rather than replace accounting systems, syncing operations data into QuickBooks Online, Finaloop or NetSuite, and integrating with Shopify for product catalog and optional landed-cost sync. It serves CPG sub-verticals including food and beverage, health and beauty, baby and kids, household goods, apparel and accessories, supplements and wellness, pet products, and home and lifestyle.
Business model
Settle sells subscription software for procurement and accounts payable and separately provides working capital financing to brands, with financing underwritten against payables and purchasing data.
Tiered SaaS subscriptions with flat pricing: a free Launch plan covering core inventory features and integrations, and an Accelerate plan at $199 per month adding a dedicated support manager, cash flow forecasting, advanced procurement and custom roles. All plans include unlimited seats and no transaction, per-user or per-order fees. Settle also earns from providing working capital financing to brands.
Traction
The company reports more than $3 billion in funding provided to brands since 2019, $6 billion in total payments processed (its About page cites $3.4 billion in total payment volume), and an average one-year supported revenue growth of 550% calculated across 417 customers. It states it supports hundreds of high-growth consumer brands. A third-party profile reports Settle surpassed 500 customers as of November 2021 and grew revenue 20x over the prior year.
Latest developments
Settle's current product line spans accounts payable, procurement and working capital of $20,000 to $15 million, with a free Launch tier and a $199 per month Accelerate tier, and integrations with Shopify, QuickBooks Online, Finaloop and NetSuite.
▸Full profile — market position, technology, go-to-market, geography, history
Market position
Settle positions itself as a combined procurement, accounts payable and inventory financing system for consumer brands, contrasting its flat pricing with finance and back-office platforms that charge per-user, per-order or per-transaction fees, and offering human support rather than AI-based support.
Combines purchasing, bill pay and non-dilutive inventory financing in one system; flat subscription pricing with unlimited seats and no transaction fees; landed cost tracking that begins at the purchase order; dedicated human support included at no extra cost.
Technology
A unified platform linking purchase orders, bills, receipts and payments, with automated two- and three-way matching, SKU-level landed cost calculation that updates as invoices arrive, approval workflows, and cash forecasting. It integrates with Shopify for sales channel data and with QuickBooks Online, Finaloop and NetSuite for accounting.
Go-to-market
Self-serve sign-up on a free plan with upgrade paths, supported by product tours, live demo requests, customer case studies and a newsletter.
High-growth consumer packaged goods brands, ecommerce businesses, and Shopify and Amazon sellers, spanning food and beverage, health and beauty, baby and kids, household goods, apparel and accessories, supplements and wellness, pet products, and home and lifestyle. Named customers include Branch, Pat McGrath, Truvani, HigherDOSE and Bubble Beauty.
Geography
Headquartered in San Francisco, California.
History
Settle was founded in 2019 and is headquartered in San Francisco. A third-party profile lists Alek Koenig as CEO and founder, previously Director of Strategic Partnerships at Affirm, with a leadership team drawn from Affirm, Venmo and Autodesk. The company reported reaching over 500 customers by November 2021 and raising $60 million that month, followed by a $280 million debt facility reported in June 2022.
Compiled by commissioned research from 4 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Founder mafia
2 people who came through Settle went on to found or lead other companies.
Competitors · 1
by search overlapCompanies competing with Settle for the same Google search keywords, organic and paid, via search-intersection analysis.
Timeline · 2
launches, deals, and filingsForbes reported on June 16, 2022 that Settle raised $280 million in debt to power e-commerce brands.
$280M source ↗
TechCrunch reported on November 17, 2021 that Settle raised $60 million to simplify bill payments for e-commerce brands.
$60M source ↗
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
▸Research sources · 4
primary sources listed
- Settlesettle.co · web
4 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Settle do?
- Settle is a San Francisco fintech combining procurement, accounts payable and working capital for consumer packaged goods brands.
- Who founded Settle?
- Settle was founded by Nish Samantray, Greg Davidson, Alek Koenig.
- Who are Settle's investors?
- Settle's investors include SuperAngel.Fund, Worklife Ventures, Caffeinated Capital, Founders Fund, Kleiner Perkins, Ribbit Capital, SciFi VC.
- Where is Settle headquartered?
- Settle is headquartered in San Francisco, US.




