/Companies

SanityDesk

Techstars '21

Kyiv, UA · Founded 2019 · 4 employees on LinkedIn · 1 known investors

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SanityDesk is a software platform helping experts, authors and coaches build and run their businesses online.

Also known as SanityDesk

Investors · 1

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us

Company profile

researched Sep 2026

SanityDesk is a software company founded to help experts, authors and coaches build their entire business online, serving digital brands seeking to scale. The company was founded by Samuel P.N. Cook, a former U.S. Army officer and Russian history teacher, who is based in Kyiv, Ukraine, with a technical team located in Poland and Ukraine.

As of the current version of its website, the company states that the platform is being rebuilt and is undergoing a full-scale relaunch intended to add new tools, features and performance improvements.

Founding story

SanityDesk was founded by Samuel P.N. Cook, previously a U.S. Army officer and Russian history teacher, with the aim of enabling experts, authors and coaches to build their entire business online.

Traction

The company was reported in October 2020 to have reached $180,000 in revenue and to have received financing from Founderpath.

Latest developments

The company's website states that SanityDesk is being rebuilt, with a full-scale relaunch of the platform planned to introduce new tools, features and performance improvements.

▸Full profile — go-to-market, geography

Go-to-market

Experts, authors, coaches and digital brands looking to build and scale their businesses online.

Geography

The founder is based in Kyiv, Ukraine, and the company's technology team is based in Poland and Ukraine.

Compiled by commissioned research from 5 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
HeadcountAug 20264
RevenueOct 2020$180K

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 2

launches, deals, and filings
Jan 2026
Platform rebuild and planned relaunch

SanityDesk states on its website that the platform is being rebuilt and is undergoing a full-scale relaunch to add new tools, features and performance improvements.

source ↗

Oct 2020
SanityDesk receives financing from Founderpath

A podcast episode published 2020-10-21 reported that SanityDesk obtained money from Founderpath while reaching $180k in revenue.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

▸Research sources · 5

primary sources listed

5 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does SanityDesk do?
SanityDesk is a software platform helping experts, authors and coaches build and run their businesses online.
Who are SanityDesk's investors?
SanityDesk's investors include Techstars.
Where is SanityDesk headquartered?
SanityDesk is headquartered in Kyiv, UA.