SalesAPE
38 employees on LinkedIn · 5 known investors
SalesAPE is an AI sales platform that automates lead management, prospect qualification, and meeting scheduling for small and mid-market businesses. The platform deploys AI agents to handle repetitive sales tasks, allowing business owners and sales teams to focus on closing deals.
Also known as SalesApe · SalesAPE.ai
Investors · 5
Company profile
researched Aug 2026SalesAPE (SalesAPE.ai) offers AI "sales agents" intended to replicate the work of sales development representatives at small and medium-sized organisations. When a prospect contacts a business by email, web form, SMS, WhatsApp, Facebook Messenger or web chat, the agent analyses the message and replies within seconds, asking qualifying questions and answering product queries. Based on the conversation outcome, the agent either hands the lead to a human sales executive or closes out the conversation politely. Voice and email channels are also promoted on the company's site.
Agents are configured by SalesAPE rather than the customer, and are trained on the client's product inventory, services and internal training material, supplemented by an automated crawl of the customer's website to extract information and generate a set of FAQs. Deployment of a new agent takes approximately four to five weeks. The product syncs conversation notes into the customer's CRM and is stated to integrate with HubSpot, Salesforce, Zoho, Zapier and more than 100 other tools, with no technical skills required of the buyer.
Business model
Software service in which SalesAPE builds, trains and operates custom AI sales agents on behalf of client businesses, positioned as a lower-cost substitute for additional human sales development staff (the site claims roughly 90% cheaper than hiring more people).
Traction
The company states it serves hundreds of fast-growing companies of varying sizes, reports a 4.9 Google Reviews rating, and cites customer-facing outcomes including 436% ROI to date, roughly 4x conversion improvement, 4x more booked sales appointments and 40% more customers converted. Customer testimonials reference lead response times reduced to under 30-60 seconds.
▸Full profile — market position, technology, go-to-market
Market position
Marketed as an AI sales assistant for real-life, non-technical businesses handling inbound lead qualification, with the site noting backing of $20m from venture investors and a former Google CFO.
Positions itself as AI for non-technical buyers: agents are set up by SalesAPE, integrate with existing CRMs without configuration work, operate 24/7 without holidays, commission or benefits, scale with lead volume, and maintain a consistent tone of voice compared with human sales staff.
Technology
Conversational AI agents deployed across email, SMS, web chat, WhatsApp and Facebook Messenger, with voice and email options highlighted. Agents are trained on client business material and on content extracted by crawling the client's website, respond in seconds, and are described as learning from the client's sales cycle over time. Integrations cover HubSpot, Salesforce, Zoho, Zapier and 100+ other tools.
Go-to-market
Direct self-service trial of the AI agent from the website, supported by customer testimonials and case-study content; onboarding and agent configuration are performed by SalesAPE for the customer.
Small and medium-sized businesses, typically with 20-100 staff, that already run a lead generation process, often have a CRM they under-use, and struggle to handle inbound leads promptly. Named customer sectors include publishing and advertising, fleet management tools, exterior home improvement and VR experiences, alongside B2B, B2C, SaaS, e-commerce, retail and trade services.
Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
▸Research sources · 1
primary sources listed
- SalesAPEsalesape.ai · web
1 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does SalesAPE do?
- SalesAPE builds AI sales agents that engage, qualify and book meetings with inbound leads for small and mid-sized businesses.
- Who are SalesAPE's investors?
- SalesAPE's investors include BY Venture Partners, Molten Ventures, Northzone, Octopus Ventures, Ada Ventures.


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