Roq.ad
Seattle, US · Founded 2023 · Washington LLC · 40 employees on LinkedIn · 7 known investors
Find your way into Roq.ad
259 people in our graph share verified history with the Roq.ad team — schools, employers, funds. One of them is your warm intro.
Dan Ruchunlockedknows Carsten Frien · together at AOL Europe (overlapped)
×6knows the team · via AOL Europe
×5knows the team · via Seedcamp
ROQAD offers a European data stack for adtech companies to onboard first-party data, resolve signals into individuals via a persistent cookieless identity graph, and enrich and activate audiences across major DSPs and social platforms. Its GDPR/CCPA-aligned, deterministic identity and audience products serve advertisers, agencies, publishers and retailers across EU5 and beyond.
Founders & leadership
Roq.ad was founded in 2023 by Carsten Frien.
CF
Carsten Frienin𝕏Co-Founder & CEOCarsten Frien has spent two decades in startup creation and technology investing, with prior experience raising venture financing rounds across the US and EU as a CEO and investing in early-stage software companies.
MA
Michael Alexander HaussNamed on SEC filing
Board
CJ
Carl Johan GrandinsonBoard director
SM
Scott MoenBoard director
Investors · 7
Funding
SEC filings, press & company announcements$17.9M disclosed across 3 of 4 rounds · 2022–2026
- $7MSeries AJun 2022 · 2 sourcesSource ↗
▶$10.3MraisedJun 2026 · 17 investors · OtherRule 506(b)
▶$10.3MraisedJun 2026 · 17 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Carsten FrienExecutive Officer, Director
- Scott MoenDirector
- Carl Johan GrandinsonDirector
- Offering amount
- $13.3M
- Amount sold
- $10.3M
- First sale
- Jun 2026
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$1.6MofferedMay 2026 · RetailingRule 506(c)
▶$1.6MofferedMay 2026 · Retailing
Rule 506(c)Officers, directors & promoters on the filing
- Michael HaussExecutive Officer
- Offering amount
- $1.6M
- Minimum investment
- $10K
- Proceeds to insiders
- $25K
- Incorporated
- Limited Liability Company, Washington, 2023
- Federal exemptions
- 06c
▶$562.5KraisedAug 2024 · 4 investors · OtherRule 506(b)
▶$562.5KraisedAug 2024 · 4 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Michael Alexander HaussExecutive Officer, Director, Promoter
- Offering amount
- $2.5M
- Amount sold
- $562.5K
- Minimum investment
- $25K
- First sale
- Apr 2024
- Incorporated
- Limited Liability Company, Washington, 2023
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 7
by search overlap
Thoropass13 shared keywordsThoropass provides compliance automation software paired with in-house auditors and experts to help companies achieve and maintain security and compliance certifications across one or multiple frameworks. It combines readiness, audit, and risk management in a single platform for businesses managing their compliance programs.
Cookiebot13 shared keywordsCookiebot is a consent management platform that scans websites for cookies and trackers and collects visitor consent to help site owners comply with privacy regulations such as GDPR, CCPA, and Google Consent Mode. It is a Usercentrics product offering cookie banners, consent solutions, and related privacy compliance tools for websites and apps.
Okta13 shared keywordsOkta provides identity and access management products designed to protect the identities of workforce and customer users. The company serves enterprises and organizations that need to manage identity authentication and authorization across digital environments.
Sprinto13 shared keywordsSprinto is a compliance and governance, risk, and compliance (GRC) platform that automates security compliance across 200+ frameworks such as SOC 2, ISO 27001, HIPAA, GDPR, and PCI DSS. It serves companies from Series A to enterprise, covering compliance, vendor risk, AI governance, and audit preparation through integrations with cloud, identity, HR, and SaaS systems.
Osano13 shared keywordsOsano is a data privacy platform that helps companies manage compliance with global privacy regulations such as GDPR, CCPA, and LGPD through cookie consent management, subject rights (DSAR) automation, preference management, website compliance scanning, and vendor risk assessment. It serves compliance, privacy, and security teams across industries and includes a $500,000 "No Fines, No Penalties" guarantee.
Vanta13 shared keywordsVanta provides a security and compliance platform that helps companies improve their security posture and demonstrate compliance to auditors. The platform serves enterprise customers across industries seeking to manage security controls, governance, and regulatory compliance.
Cookieyes13 shared keywordsCookieYes is a cookie consent management platform that helps businesses comply with global data privacy regulations including GDPR, CPRA, and LGPD. The company provides solutions across WordPress, web applications, and Shopify integrations for website owners and developers.
Companies competing with Roq.ad for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Roq.ad has filed a notice of an exempt offering of securities to raise $13,304,791.00 in New Funding. - intelligence360intelligence360.news · Jul 2026Frequently asked questions
- What does Roq.ad do?
- ROQAD offers a European data stack for adtech companies to onboard first-party data, resolve signals into individuals via a persistent cookieless identity graph, and enrich and activate audiences across major DSPs and social platforms. Its GDPR/CCPA-aligned, deterministic identity and audience products serve advertisers, agencies, publishers and retailers across EU5 and beyond.
- Who founded Roq.ad?
- Roq.ad was founded by Carsten Frien in 2023.
- Who are Roq.ad's investors?
- Roq.ad's investors include Allied Venture Partners, bValue Venture Capital, Dnx Ventures, Aperiam Ventures, AperiamVentures, Iron Wolf Capital, OCA Ventures.
- How much funding has Roq.ad raised?
- Roq.ad has disclosed $17.9M raised across 3 of its 4 known rounds.
- Where is Roq.ad headquartered?
- Roq.ad is headquartered in Seattle, US.