Reelables
YC W19500 GlobalLondon, GB · Founded 2018 · 21 employees on LinkedIn · 15 known investors
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Reelables produces smart labels with Bluetooth and cellular connectivity that provide real-time tracking and visibility for shipments, cargo, and inventory across supply chains. The labels emit encrypted signals detected by a network of over 100 million devices and support use cases spanning logistics, healthcare, manufacturing, and high-value goods tracking.
Also known as Got-Its (Reelables · Got-Its (Reelables, Inc.) · Inc.)
Founders & leadership· Y Combinator alumni (W19)
Reelables was founded in 2018 by David Stanton and Brian Krejcarek.


Investors · 15
How we know: open dataset · 500 Global portfolio 2026-08 · Not right? Tell us
How we know: Amigos Venture Capital's portfolio page · Not right? Tell us
How we know: Moneta Ventures's portfolio page · the VCSheet dataset · Not right? Tell us
How we know: Y Combinator's founder network · pioneerfund.vc · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: the VCSheet dataset · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: raptorgroup.com · Not right? Tell us
How we know: the Y Combinator directory · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
How we know: the VCSheet dataset · open dataset · 5k.vc investor directory · Y Combinator's founder network · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
How we know: open dataset · 5k.vc investor directory · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
Funding
SEC filings, press & company announcements$10.4M disclosed across 1 of 2 rounds · 2025
- $10.4MSeries ANov 2025 · 3 sourcesSource ↗
Source: company announcements and press reports — follow each round's link for the claim.
Related companies · 3
Companies working in the same space as Reelables.
Legal entities · 1
corporate structureIn the news
Frequently asked questions
- What does Reelables do?
- Reelables produces smart labels with Bluetooth and cellular connectivity that provide real-time tracking and visibility for shipments, cargo, and inventory across supply chains. The labels emit encrypted signals detected by a network of over 100 million devices and support use cases spanning logistics, healthcare, manufacturing, and high-value goods tracking.
- Who founded Reelables?
- Reelables was founded by David Stanton, Brian Krejcarek in 2018.
- Who are Reelables's investors?
- Reelables's investors include 500 Global, Amigos Venture Capital, Moneta Ventures, Pioneer, PJC, Raptor Group, Y Combinator, Dragon Capital and 7 more.
- How much funding has Reelables raised?
- Reelables has disclosed $10.4M raised across 1 of its 2 known rounds.
- Where is Reelables headquartered?
- Reelables is headquartered in London, GB.








