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Qualaroo ,
Costa Mesa, US · Founded 2010 · 2 known investors
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Qualaroo enables marketers to collect feedback and insights directly from website visitors to understand their needs and pain points. The platform helps businesses identify optimization opportunities that can drive revenue growth from their existing traffic.
Founders & leadership
Qualaroo , was founded in 2010 by Sean Ellis and Hiten Shah.
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Sean EllisFounder and CEO2012–2016Sean Ellis designed growth systems at Dropbox during its early scaling phase, working across product, data, and distribution, and later served as founding VP of Marketing at LogMeIn through its IPO. He has since operated as fractional Head of Growth for multiple companies including Eventbrite and Lookout, and is co-author of Hacking Growth.
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Hiten ShahCo-founder
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Eugene MandelCTO/Co-Founder2010–2014Eugene Mandel led conversational AI and natural language processing initiatives across multiple companies including Qualaroo (rule-based customer feedback systems), Directly (human-in-the-loop systems for customer support at Airbnb, Samsung, Microsoft, and LinkedIn), Loris (AI strategy for conversation data analysis), and RingCentral (conversational intelligence products for business calls). He has studied Conversation Analysis across academic literature and worked to bridge conversational AI technology with linguistic and psychological research methods.
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Everette TaylorHead of Marketing2012–2015Everette Taylor is CEO of Kickstarter, a crowdfunding platform. He previously served as Chief Marketing Officer at Artsy, an online art marketplace, and holds board positions at 1stDibs and NXTHVN.
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Jason MeresmanCofounder2012–2016Jason Meresman has over 20 years of product leadership experience at consumer and B2B companies in Silicon Valley, including roles in founding teams, product and engineering management during scaling phases, and fractional VP of Product engagements advising founders and boards. He currently leads Qualaroo, which provides website feedback and analytics tools for marketers.
Board
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Tony ConradBoard director
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David BarrettBoard director
Investors · 2
500 Globallisted by 500 GlobalPalo Alto · $150K
How we know: open dataset · 500 Global portfolio 2026-08 · Not right? Tell us
Reported raises · per SEC filings
Form D private placements$7.3M disclosed across 1 round · 2010
▶$7.3MraisedSep 2014 · 11 investors · Other TechnologyRule 506(b)
▶$7.3MraisedSep 2014 · 11 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Sean EllisExecutive Officer, Director
- David BarrettDirector
- Alex SherstinskyExecutive Officer, Director
- Tony ConradDirector
- Offering amount
- $7.5M
- Amount sold
- $7.3M
- First sale
- Oct 2010
- Incorporated
- Corporation, Delaware, 2010
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Founder mafia
2 people who came through Qualaroo , went on to found or lead other companies.
Frequently asked questions
- What does Qualaroo , do?
- Qualaroo enables marketers to collect feedback and insights directly from website visitors to understand their needs and pain points. The platform helps businesses identify optimization opportunities that can drive revenue growth from their existing traffic.
- Who founded Qualaroo ,?
- Qualaroo , was founded by Sean Ellis, Hiten Shah in 2010.
- Who are Qualaroo ,'s investors?
- Qualaroo ,'s investors include 500 Global, Scaleworks.
- How much funding has Qualaroo , raised?
- Qualaroo , has disclosed $7.3M raised across 1 round.
- Where is Qualaroo , headquartered?
- Qualaroo , is headquartered in Costa Mesa, US.