Pull Logic
Founded 2020 · 44 employees on LinkedIn · 3 known investors
Pull Logic builds availability intelligence software that shifts enterprise supply chains from static planning to continuous, real-time readiness to protect product availability, capture demand, and reduce excess inventory. The company applies AI, originating from Georgia Tech research, to serve global enterprises with supply chain operations.
Investors · 3
Funding
SEC filings, press & company announcementsSource: company announcements and press reports — follow each round's link for the claim.
Company profile
researched Aug 2026Pull Logic offers an AI-native supply chain decision platform focused on "availability optimization" — keeping the right products in the right locations ahead of demand shifts and supply disruption. The company positions the product not as a reporting or analytics layer but as a decision and execution engine that senses risk, determines a response, and acts across inventory, assortment and deployment.
The platform combines demand sensing, lost-sales and true-demand detection, substitution intelligence, and autonomous execution by specialized AI agents that handle replenishment, substitutions and exception handling in a closed loop. It also includes a digital twin for simulating network scenarios and comparing a customer's current process against AI-driven alternatives before changes are committed, with trade-offs measured in service, inventory and revenue terms. Pull Logic markets two forward-looking KPIs derived from Georgia Tech research: Product Availability Readiness (PAR), a score for how much future demand a network is ready to serve and where exposure exists, and Robust Autonomy Period (RAP), a measure of how long a network can operate autonomously by SKU and node before service or revenue is at risk. The company frames these as replacements for backward-looking service metrics and static days-of-stock measures.
Business model
Pull Logic supplies enterprise software that layers on top of a customer's existing systems rather than replacing them. Deployment is described as ERP-agnostic with a go-live window of four to six weeks and no ERP changes required, and the company markets measurable return within the same quarter as deployment.
Traction
Company-published outcome claims include reduction in unproductive inventory, faster shipping times, recovery of lost sales, higher product availability, and 3x ROI within the first year, based on stated customer results and pilots (the company notes results vary by customer, data quality and deployment scope). Executives at TYM Tractors and YANMAR America are quoted describing earlier identification of availability gaps and improved inventory and dealer planning. Pull Logic, with IDEA, was selected by NAED to build ProjectNexus.
Latest developments
NAED selected the joint venture of IDEA and Pull Logic to build ProjectNexus, described as the first industry-owned middleware solution giving the electrical channel real-time visibility into order status from manufacturer to job site. The company also promoted a webinar, "Beyond AI: Building a More Connected Electrical Supply Chain," dated August 27, 2026.
▸Full profile — market position, technology, go-to-market
Market position
Pull Logic differentiates itself from reporting and analytics tools by claiming closed-loop autonomous execution, and from traditional planning approaches by substituting forward-looking readiness metrics (PAR, RAP) for historical service levels and days-of-stock. It cites named equipment-industry customers and an industry-owned middleware initiative with NAED and IDEA as validation.
Positioning rests on four claims: uncovering true demand and lost sales rather than only shipped volume; planning substitutions before stockouts using SKU-level acceptance intelligence; agentic AI that executes rather than only analyzes; and fast, ERP-agnostic deployment in four to six weeks without ERP replacement.
Technology
The platform uses multi-agent, or "agentic," AI: specialized agents continuously sense demand and supply risk, decide on actions, and execute them across inventory, assortment and deployment. Supporting components include demand sensing, SKU-level substitution intelligence that identifies which products customers will accept as alternatives, lost-sales and wait-pattern detection, and a digital twin for scenario simulation. The PAR and RAP metrics are stated to be built on research from Georgia Tech.
Go-to-market
Direct enterprise sales supported by demo requests, live webinars (including one on the electrical supply chain scheduled for August 27, 2026), customer testimonials, industry-association initiatives, and pilots positioned around rapid, in-quarter ROI.
Manufacturers and distributors with enterprise supply chain operations; named references come from the agricultural and construction equipment sector (TYM Tractors, YANMAR America) and the company is engaged with the electrical distribution channel.
Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Competitors · 7
by search overlap
Companies competing with Pull Logic for the same Google search keywords, organic and paid, via search-intersection analysis.
Timeline · 1
launches, deals, and filingsThe National Association of Electrical Distributors (NAED) selected the joint venture of IDEA and Pull Logic to build ProjectNexus, described as the first industry-owned middleware solution giving the electrical channel real-time visibility into order status from manufacturer to job site.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
▸Research sources · 1
primary sources listed
- Pull Logicpulllogic.com · web
1 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Pull Logic do?
- Pull Logic sells a multi-agent AI platform that predicts and acts on product availability risk across enterprise supply chains.
- Who are Pull Logic's investors?
- Pull Logic's investors include FinTech Ventures, NewBuild.VC, Silicon Road Ventures.