Who founded Prescient?

Prescient was founded by Michael True, Cody Greco.

Who are Prescient's investors?

Prescient's investors include Blumberg Capital, Green Egg Ventures, Outbound Ventures, Darling Ventures, Focal Ventures, Headline.

Prescient

7 known investors

Find your way into Prescient

2,206 people in our graph share verified history with the Prescient team — schools, employers, funds. One of them is your warm intro.

Ken Chenaultunlockedknows Michael True · together at IBM (overlapped)

×4knows the team · via Oracle

×2knows the team · via UC San Diego

×5knows the team · via IBM

Prescient AI offers a marketing mix modeling platform that measures the true impact of marketing channels, accounting for halo effects, saturation, and cross-channel dynamics that platform reporting misses, with models that update daily. It serves omnichannel and DTC ecommerce brands' growth teams looking to measure marketing performance and forecast ad spend allocation.

AdTech AI & Machine Learning Marketing Tech SaaS

Founders & leadership

Michael True inCo-founderHe has a background in software sales and is a first-time founder.

Cody Greco inCo-founder & CTOCody Greco previously led data science at Grubhub and served as CTO at Choosy before co-founding Prescient, which develops a marketing mix modeling platform designed to measure cross-channel marketing impact and campaign performance.

Will HoltzinInterim CEO

Jose OrueinHead of Product

Investors · 7

Blumberg CapitalMiami · $500K – $5M

Green Egg VenturesNew York · $100K – $1M

Outbound VenturesNew York

Darling Venturesreported · 2 sourcesDenver

Focal VenturesreportedMiami · $250K – $750K

Headlinereported · 2 sourcesSan Francisco · $661K – $103M

Also in the syndicate · 1

CEAS Investments

Funding

SEC filings, press & company announcements

Undisclosed amountseed roundMar 2023
Blumberg Capital (lead), CEAS Investments, Darling Ventures
Source ↗

Source: company announcements and press reports — follow each round's link for the claim.

Founder mafia

2 people who came through Prescient went on to found or lead other companies.

Michael TrueCo-founderFounded Prescient Cody GrecoCo-founder & CTOFounded Prescient

In the news

Prescient AI raises $10M Series A to help eCommerce brands optimize their ad spend - Refresh Miamirefreshmiami.com · Mar 2024

Prescient AI raises $4.5M | Blumberg Capitalblumbergcapital.com · Mar 2023

Prescient AI Raises $4.5M in Seed Funding to Give DTC Brands Confidence to Scale Ad Spend in the Privacy-First Internetfinance.yahoo.com · Mar 2023

Prescient AI raises $1.7 million pre-seed to help companies advertise in a post-cookie world - Refresh Miamirefreshmiami.com · Jul 2021

Prescient Devices Raises $2M in Funding - FinSMEsfinsmes.com · Apr 2021

Prescient Raises $40M in Series D Funding - FinSMEsfinsmes.com · Apr 2017

Frequently asked questions

What does Prescient do?: Prescient AI offers a marketing mix modeling platform that measures the true impact of marketing channels, accounting for halo effects, saturation, and cross-channel dynamics that platform reporting misses, with models that update daily. It serves omnichannel and DTC ecommerce brands' growth teams looking to measure marketing performance and forecast ad spend allocation.
Who founded Prescient?: Prescient was founded by Michael True, Cody Greco.
Who are Prescient's investors?: Prescient's investors include Blumberg Capital, Green Egg Ventures, Outbound Ventures, Darling Ventures, Focal Ventures, Headline.