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Playmore
1 known investors
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PlayMoreGolf operates a flexible golf membership that links individual golf clubs across the UK under a single membership, offering golfers points-based access to a network of partner clubs. It serves both golfers seeking alternatives to traditional full memberships and golf clubs looking to diversify revenue and attract members.
Founders & leadership
AS
Alastair SinclairCEOHe led the company's initial launch, including fundraising and IT development, and now oversees day-to-day operations and platform expansion.
Investors · 1
Companies House · registry record
View on Companies House ↗- Registered name
- PLAYMORE LIMITED
- Company number
- 02460858
- Status
- Active
- Company type
- Private limited company
- Incorporated
- 18 Jan 1990
- Registered office
- 2 Guardians Way, Portsmouth, PO3 6GJ
- Nature of business (SIC)
- 68209 — Other letting and operating of own or leased real estate
- Previous names
- TREVERYAN LIMITED (1990–1990)
- Accounts
- last made up to 31 Mar 2025 · next due 31 Dec 2026
- Confirmation statement
- last made up to 5 Jan 2026 · next due 19 Jan 2027
Current officers · 3
- Lesley Marjorie Richards — secretary, appointed 1 Feb 1992
- Lesley Marjorie Richards — director, appointed 20 Jan 2013
- William Stuart Richards — director
Source: Companies House public register · retrieved 6 Aug 2026. Contains public sector information licensed under the Open Government Licence v3.0.
Frequently asked questions
- What does Playmore do?
- PlayMoreGolf operates a flexible golf membership that links individual golf clubs across the UK under a single membership, offering golfers points-based access to a network of partner clubs. It serves both golfers seeking alternatives to traditional full memberships and golf clubs looking to diversify revenue and attract members.
- Who are Playmore's investors?
- Playmore's investors include IW Capital.