Persona
12 known investors
Find your way into Persona
418 people in our graph share verified history with the Persona team — schools, employers, funds. One of them is your warm intro.
Quentin Clarkunlockedknows Charles Yeh · together at Dropbox (overlapped)
×6knows the team · via Dropbox
knows the team · via Persona
knows the team · via Brown University
×3knows the team · via Zynga
A platform for qualitative research that recruits participants from a global panel or accepts brought-in participants and conducts AI-moderated interviews in 50+ languages. It serves market researchers and product teams across industries.
Founders & leadership
RS
Rick SonginFounder & CEO
CY
Charles YehinFounderCharles Yeh is the founder of Persona, a qualitative research platform that conducts AI-moderated interviews in multiple languages. He has expertise in data privacy, deepfake detection, and bot detection.
Investors · 12
m]x[v CapitalNew York
Embedded VenturesreportedLos Angeles
Fathom Fundreported
Founders FundreportedSan Francisco · $500K – $5M
GOOSE Capitalreported
IBK CapitalreportedSeoul · $2K – $21M
Invicta Growthreported
K50 VenturesreportedEncinitas · $50K – $250K
Ribbit CapitalreportedPalo Alto · $100K – $15M
Sound Media VenturesreportedAtlanta
Wave Function VenturesreportedSeattle
Zero Infinity PartnersreportedNew York · $100K – $5M
Funding
SEC filings, press & company announcements$200M disclosed across 1 of 2 rounds · 2025
- $200MSeries DApr 2025 · 3 sourcesSource ↗
Source: company announcements and press reports — follow each round's link for the claim.
In the news
Frequently asked questions
- What does Persona do?
- A platform for qualitative research that recruits participants from a global panel or accepts brought-in participants and conducts AI-moderated interviews in 50+ languages. It serves market researchers and product teams across industries.
- Who founded Persona?
- Persona was founded by Rick Song, Charles Yeh.
- Who are Persona's investors?
- Persona's investors include m]x[v Capital, Embedded Ventures, Fathom Fund, Founders Fund, GOOSE Capital, IBK Capital, Invicta Growth, K50 Ventures and 4 more.
- How much funding has Persona raised?
- Persona has disclosed $200M raised across 1 of its 2 known rounds.