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Optise

11 employees on LinkedIn · 1 known investors

Find your way into Optise

148 people in our graph share verified history with the Optise team — schools, employers, funds. One of them is your warm intro.

Giuseppe Iademarcounlockedknows Ómar Thor · together at Columbia Business School (overlapped)
×10knows the team · via Columbia Business School
knows the team · via Meniga

Optise builds a website optimization tool that turns web data into clear recommendations and simple updates for B2B marketing teams to improve lead generation. Its product targets everyday B2B teams rather than analysts, offering weekly improvement suggestions.

AI & Machine LearningMarketing TechSaaS

Founders & leadership

ÓTÓmar Thor
Ómar ThorinCEOHe has over 15 years of experience in global B2B and B2C sales and marketing leadership across multiple industries.
VVignir
VignirCTO
HHilmar
HilmarCPO

Investors · 1

Frumtak VenturesReykjavík · $1.1M – $3.2M

Competitors · 1

by search overlap
Opti4 shared keywordsOpti provides AI-native identity and access management (IAM) software for enterprises, automating privilege management and access decisions through domain-trained machine learning models. The platform integrates with existing directories and applications to enforce least-privilege access and continuous compliance.

Companies competing with Optise for the same Google search keywords, organic and paid, via search-intersection analysis.

In the news

Optise secures $2.2M to launch AI-Powered Website Optimisation Platform for B2B Businesses - FoundersTodayfounderstoday.news · Apr 2025Reykjavik’s Optise secures €1.9M: Co-founder Ómar Thor Ómarsson on why most B2B sites fail, future-proofing websites, and more - Silicon Canalssiliconcanals.com · Apr 2025Icelandic startup raises $2.2M pre-seed to launch AI website insights platform for B2B companies - ArcticStartuparcticstartup.com · Apr 2025Icelandic startup Optise secures $2.2M for website analytics platform - Tech.eutech.eu · Apr 2025

Frequently asked questions

What does Optise do?
Optise builds a website optimization tool that turns web data into clear recommendations and simple updates for B2B marketing teams to improve lead generation. Its product targets everyday B2B teams rather than analysts, offering weekly improvement suggestions.
Who are Optise's investors?
Optise's investors include Frumtak Ventures.