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Olist

Founded 2015 · 773 employees on LinkedIn · 15 known investors

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Olist offers a business management ecosystem for Brazilian entrepreneurs and merchants, including the Tiny ERP system, a multichannel sales integration hub, a point-of-sale system, a digital account with payment tools, and shipping services. It also provides AI agents that let users query business data, automate routines, and delegate operational tasks.

E-commerceEnterprise SoftwareFintechMedia & EntertainmentSaaS

Founders & leadership

Olist was founded in 2015 by Marcelo Russo and Tiago Dalvi.

MRMarcelo Russo
Marcelo RussoCo-founder · Director of FinanceMarcelo Russo is Finance Director at Olist, where he oversees a 30-person finance organization covering FP&A, investor relations, controllership, and M&A. He holds an MBA and BA in Corporate Finance from EAESP-FGV, has completed executive programs at Wharton and Kellogg, and brings over 20 years of finance leadership experience across Latin America, including prior roles in treasury, tax, and post-merger integration at companies including Magnesita and San Antonio Internacional.
TDTiago Dalvi
Tiago DalviCEO & Founder

Board

CMClifford M. Sobel
Clifford M. SobelFounderFounding Partner at Valor Capital Group
SSScott Sobel
Scott SobelFounderCo-founder & Managing Partner of Valor Capital Group

Investors · 15

500 Globallisted by 500 GlobalPalo Alto · $150K

How we know: open dataset · 500 Global portfolio 2026-08 · Not right? Tell us

FEMSA Ventureslisted by FEMSA VenturesMexico City · $500K – $5M
FJ Labslisted by FJ LabsNew York · $100K – $3M

How we know: techcrunch.com · fjlabs.com · Not right? Tell us

Grupo Globo - Mídia e Conteúdolisted by Grupo Globo - Mídia e ConteúdoRio De Janeiro

How we know: Grupo Globo - Mídia e Conteúdo's portfolio page · Not right? Tell us

Headlinelisted by HeadlineSan Francisco · $1M – $50M

How we know: Headline's portfolio page · open dataset · 5k.vc investor directory · Not right? Tell us

Headline Growth Management, LLClisted by Headline Growth Management, LLC

How we know: Headline Growth Management, LLC's portfolio page · Not right? Tell us

Softbank Latin America Fundlisted by Softbank Latin America FundMiami
Valor Capital Grouplisted by Valor Capital GroupNew York · $100K – $5M

How we know: Valor Capital Group's portfolio page · a partner's Signal profile · techcrunch.com · the VCSheet dataset · open dataset · 5k.vc investor directory · Not right? Tell us

Wellington Managementlisted by Wellington ManagementBoston · $5M – $50M

How we know: finance.yahoo.com · Not right? Tell us

Goldman SachsreportedNew York

How we know: funding news · techcrunch.com · Not right? Tell us

Redpoint eventuresreportedSão Paulo

How we know: techcrunch.com · Not right? Tell us

SoftBank GroupreportedTokyo

How we know: funding news · techcrunch.com · Not right? Tell us

Also in the syndicate · 3

Goldman Sachs Group IncPenínsulaVelt Partners

Funding

SEC filings, press & company announcements

Source: company announcements and press reports — follow each round's link for the claim.

Founder mafia

2 people who came through Olist went on to found or lead other companies.

Amilton PagliaHead of DesignFounded Tivita +1Scott SobelFounderFounded Valor

Related companies · 7

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AB TastyAB Tasty offers a platform for web experimentation, A/B testing, feature management, and personalization to help businesses optimize digital experiences and conversions across channels. It serves marketing and product teams with experience optimization tools and strategic support.
LumenLumen Learning provides courseware and teaching tools built on open educational resources (OER) for higher education, aimed at faculty and students. Its products support course delivery, faculty professional development, and student-centered learning in colleges and universities.
NuvemshopNuvemshop is an e-commerce platform that lets brands build and customize online stores with a modular AI-integrated editor and prebuilt layouts. It offers integrated payments (Nuvem Pago), logistics (Nuvem Envio), a WhatsApp AI sales assistant (Nuvem Chat), and marketing automation tools for retail brands in Brazil.
SuzySuzy provides consumer research and insights that sales teams at consumer brands use to prepare for retail buyer meetings, helping them secure retail partners, win shelf space, and defend against delistings. The platform supplies validated consumer evidence, competitive data, and sales narratives.
ArenaArena, part of PTC, provides cloud-native product lifecycle management (PLM) and quality management system (QMS) software that unifies product information, teams, and supply chain partners. It serves global product companies and electronic manufacturing service (EMS) providers to manage new product development, launch, and regulatory compliance.
Propel SoftwarePropel Software provides cloud-based software that unifies teams, processes, and product information to support collaboration across the product lifecycle from concept to customer, aimed at product companies.

Companies working in the same space as Olist.

In the news

Olist Secures $314 Million Funding to Accelerate E-commerce Growthleadsontrees.com · Aug 2025Goldman Sachs leads $23M in funding for Brazilian e-commerce startup Olist | TechCrunchtechcrunch.com · Apr 2021

Frequently asked questions

What does Olist do?
Olist offers a business management ecosystem for Brazilian entrepreneurs and merchants, including the Tiny ERP system, a multichannel sales integration hub, a point-of-sale system, a digital account with payment tools, and shipping services. It also provides AI agents that let users query business data, automate routines, and delegate operational tasks.
Who founded Olist?
Olist was founded by Marcelo Russo, Tiago Dalvi in 2015.
Who are Olist's investors?
Olist's investors include 500 Global, FEMSA Ventures, FJ Labs, Grupo Globo - Mídia e Conteúdo, Headline, Headline Growth Management, LLC, Softbank Latin America Fund, Valor Capital Group and 4 more.