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Ojo
acquired by Lower4 known investors
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Acquired by Lower May 2025 · terms undisclosed — undisclosed · source ↗
Movoto is a U.S. real estate portal that offers home search, local market insights, and connections to vetted local real estate agents for consumers buying or selling homes. As part of Lower, it also connects buyers with local loan officers for financing, integrating search, agent guidance, and lending.
Also known as Movoto by OJO · OJO · OJO Labs
Investors · 4
Company profile
researched Aug 2026OJO operates a consumer-facing platform organized around three stages of the home journey: buying, selling, and owning. Its home search product, Movoto by OJO, lets users tailor the search experience to their stated preferences in order to narrow listings to properties that match what they are looking for. For sellers, the platform provides an estimate of a home's value together with guidance from a local real estate agent. For existing owners, OJO Homeowner is positioned as a single place to manage the ongoing tasks of homeownership.
The company describes its role as supplying technology and information so that consumers can decide on and take the next step in a home transaction or in managing a property they already own. The products are offered through the web and through a downloadable mobile application.
Business model
OJO offers its buying, selling, and homeownership tools directly to consumers, with sign-up for the OJO Homeowner product and connections to local real estate agents forming part of the selling experience.
▸Full profile — technology, go-to-market
Technology
A web and mobile consumer platform combining customizable property search, automated home value estimates, and a homeownership management interface.
Go-to-market
Direct-to-consumer distribution through the OJO website, the Movoto by OJO search experience, and a mobile app, with local agents involved in the selling process.
Consumers who are searching for a home, preparing to sell a home, or managing a home they already own.
Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
▸Research sources · 1
primary sources listed
- Ojoojo.com · web
1 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Ojo do?
- OJO runs a consumer homeownership platform spanning home search, selling guidance, and post-purchase home management.
- Who are Ojo's investors?
- Ojo's investors include Corsa Ventures, Escalate Capital Partners, mark vc, Silverton Partners.