Native Traits
Kalamazoo, US · Michigan corporation · 2 known investors
Find your way into Native Traits
150 people in our graph share verified history with the Native Traits team — schools, employers, funds. One of them is your warm intro.
George Robertsunlockedknows James Friedrich · together at University of Wisconsin-Madison (overlapped)
×11knows the team · via University of Missouri-Columbia
Native Traits recovers naturally occurring genetic traits from heritage crop varieties and incorporates them into hybrid seeds to improve yield, drought tolerance, and heat resilience. The company works with seed company partners to produce and market branded hybrids under the AgResilient line.
Founders & leadership
JF
James FriedrichinExecutiveJames Friedrich grew up on a diversified farm in Missouri and studied agriculture at the University of Missouri, where he developed interest in agricultural research. He is founder and executive officer of Native Traits, which integrates genetic traits from heritage crop varieties into hybrid seeds to enhance yield and climate resilience.
Board
SH
Steve HaakensoninBoard directorExecutive Director at WMU Biosciences Research & Commercialization Center
LH
Lee HueyBoard director
BS
Brian SteensmaBoard director
LM
Larry MayberryBoard director
Investors · 2
Reported raises · per SEC filings
Form D private placements$2.8M disclosed across 7 rounds · 2014–2023
▶$407.3KraisedJun 2023 · 5 investors · AgricultureRule 506(b)
▶$407.3KraisedJun 2023 · 5 investors · Agriculture
Rule 506(b)Officers, directors & promoters on the filing
- James FriedrichExecutive Officer, Director
- Lee HueyDirector
- Steve HaakensonDirector
- Brian SteensmaDirector
- Larry MayberryDirector
- Offering amount
- $2M
- Amount sold
- $407.3K
- First sale
- Apr 2023
- Incorporated
- Corporation, Michigan
- Federal exemptions
- 06b
▶$25KraisedMay 2021 · 1 investors · AgricultureRule 506(b)
▶$25KraisedMay 2021 · 1 investors · Agriculture
Rule 506(b)Officers, directors & promoters on the filing
- Lee HueyDirector
- Larry MayberryDirector
- Steve HaakensonDirector
- Brian SteensmaDirector
- James FriedrichExecutive Officer, Director
- Offering amount
- $500K
- Amount sold
- $25K
- First sale
- May 2021
- Incorporated
- Corporation, Michigan
- Federal exemptions
- 06b
▶$15KraisedJul 2020 · 2 investors · AgricultureRule 506(b)
▶$15KraisedJul 2020 · 2 investors · Agriculture
Rule 506(b)Officers, directors & promoters on the filing
- Lee HueyDirector
- Brian SteensmaDirector
- James FriedrichExecutive Officer, Director
- Steve HaakensonDirector
- Larry MayberryDirector
- Offering amount
- $275K
- Amount sold
- $15K
- First sale
- Jul 2020
- Incorporated
- Corporation, Michigan
- Federal exemptions
- 06b
▶$1.4MraisedMay 2020 · 22 investors · AgricultureRule 506(b)
▶$1.4MraisedMay 2020 · 22 investors · Agriculture
Rule 506(b)Officers, directors & promoters on the filing
- Lee HueyDirector
- Larry MayberryDirector
- Steve HaakensonDirector
- Brian SteensmaDirector
- James FriedrichExecutive Officer, Director
- Offering amount
- $1.7M
- Amount sold
- $1.4M
- First sale
- Apr 2020
- Incorporated
- Corporation, Michigan
- Federal exemptions
- 06b
▶$100KraisedDec 2018 · 1 investors · AgricultureRule 506(b)
▶$100KraisedDec 2018 · 1 investors · Agriculture
Rule 506(b)Officers, directors & promoters on the filing
- Lee HueyDirector
- James FriedrichExecutive Officer, Director
- Brian SteensmaDirector
- Larry MayberryDirector
- Steve HaakensonDirector
- Offering amount
- $500K
- Amount sold
- $100K
- First sale
- Dec 2018
- Incorporated
- Corporation, Michigan
- Federal exemptions
- 06b
▶$25KraisedMar 2017 · 2 investors · AgricultureRule 506(b)
▶$25KraisedMar 2017 · 2 investors · Agriculture
Rule 506(b)Officers, directors & promoters on the filing
- Sue SobeckExecutive Officer
- Daniel DormanDirector
- John L. McIntyreExecutive Officer, Director
- Lee HueyDirector
- John M. HoughtonDirector
- James FriedrichExecutive Officer, Director
- Offering amount
- $500K
- Amount sold
- $25K
- First sale
- Mar 2017
- Incorporated
- Corporation, Michigan, 2014
- Federal exemptions
- 06b
▶$825KraisedApr 2016 · 7 investors · AgricultureRule 506(b)
▶$825KraisedApr 2016 · 7 investors · Agriculture
Rule 506(b)Officers, directors & promoters on the filing
- John M. HoughtonDirector
- John L. McIntyreExecutive Officer, Director
- Lee HueyDirector
- Daniel DormanDirector
- Sue SobeckExecutive Officer
- James FriedrichExecutive Officer, Director
- Offering amount
- $1.3M
- Amount sold
- $825K
- Minimum investment
- $25K
- Proceeds to insiders
- $236K
- First sale
- Dec 2014
- Incorporated
- Corporation, Michigan, 2014
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
In the news
Frequently asked questions
- What does Native Traits do?
- Native Traits recovers naturally occurring genetic traits from heritage crop varieties and incorporates them into hybrid seeds to improve yield, drought tolerance, and heat resilience. The company works with seed company partners to produce and market branded hybrids under the AgResilient line.
- Who are Native Traits's investors?
- Native Traits's investors include Invest Michigan, WMU Biosciences Research & Commercialization Center.
- How much funding has Native Traits raised?
- Native Traits has disclosed $2.8M raised across 7 rounds.
- Where is Native Traits headquartered?
- Native Traits is headquartered in Kalamazoo, US.