Fundraising Fox

Motive

5 known investors

Motive Practicing Wisely Solutions provides performance measurement and analytics tools for healthcare payers and providers to align care delivery with evidence-based practices, reduce costs, and improve patient outcomes. The platform offers quality benchmarking, appropriateness of care measures, cost analysis, and physician exemption management.

Also known as Motive Medical Intelligence · Motive Practicing Wisely Solutions

Founders & leadership

JC
Jeanne CohenCEO

Investors · 5

Funding

SEC filings, press & company announcements

$150M disclosed across 1 round · 2025

Source: company announcements and press reports — follow each round's link for the claim.

Company profile

researched Aug 2026

Motive Medical Intelligence, which markets its offering as Motive Practicing Wisely Solutions, develops physician measurement systems that apply clinical evidence to the assessment of care delivery. The company positions its products as a way for payer and provider organizations to identify variation in physician decision-making and align practice with evidence-based guidelines as purchasing shifts toward value-based models.

The platform is organized around four analytics areas: appropriateness-of-care measures, quality measures, cost measures aimed at identifying wasteful or low-value care, and evidence-based goldcarding, which exempts and monitors physicians for prior authorization approvals based on patient-specific decision-making. The company describes its focus as integrating medical expertise with workflow systems and technology-enabled clinical content, emphasizing curated clinical evidence and transparent methodology.

Business model

Motive licenses analytics and measurement software to healthcare payer and provider organizations, and also distributes its measures through integration partnerships with other healthcare data companies.

Latest developments

Recent company announcements include an integration partnership with Quest Analytics for physician network measurement, a joint solution with Amino Health aimed at accountable care organization performance, and the introduction of an evidence-based goldcarding product for physician prior authorization exemption.

Full profile — market position, technology, go-to-market, geography, history

Market position

Presents itself as a provider of physician measurement systems for payers and providers, differentiated on evidence-based content and transparent methodology; third-party directories place it in the hospital and health care and information services sectors.

Emphasis on appropriateness-of-care measurement relative to clinical evidence and on transparent, published methodology, combined with the application of those measures to prior authorization goldcarding.

Technology

Curated clinical evidence is analyzed and delivered through physician measurement systems covering appropriateness, quality and cost measures, with data-driven benchmarking of individual physician decision-making and a goldcarding capability for prior authorization exemption and monitoring.

Go-to-market

Direct sales to payer and provider organizations, supported by educational content such as webinars, podcasts and interviews, and by integration partnerships that embed Motive's physician measures into partners' products, including Quest Analytics for network design and Amino Health for accountable care organization performance.

Health plans and other payer organizations, health systems and provider groups, accountable care organizations, risk-based primary care groups, and the medical executives, quality leaders and value-based care strategists within them.

Geography

Headquartered in San Francisco, California, with directory listings citing addresses on California Street.

History

A third-party company directory lists a founding year of 1996 for Motive Medical Intelligence.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Employee rangeJan 202511-50
EmployeesJan 202435 people
Estimated revenue rangeJan 2024$10-50M

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 3

launches, deals, and filings
Jan 2025
Joint solution with Amino Health to support ACO performance

Amino Health and Motive Practicing Wisely announced a combined offering intended to strengthen accountable care organization performance.

source ↗

Jan 2025
Partnership with Quest Analytics for evidence-based physician measurement

Quest Analytics and Motive Practicing Wisely announced a strategic integration partnership enabling Quest's clients to access evidence-based measurement of physicians for building high-quality, high-performing networks.

source ↗

Jan 2025
Launch of Evidence-Based Goldcarding

Motive Practicing Wisely Solutions announced a physician exemption product that leverages its Practicing Wisely appropriateness-of-care measures to exempt and monitor physicians for prior authorization approvals.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

In the news

Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Motive do?
Motive Medical Intelligence supplies evidence-based physician performance measurement analytics to healthcare payers and providers.
Who are Motive's investors?
Motive's investors include Alsop Louie Partners, GV (Google Ventures), Index Ventures, Kleiner Perkins, Scale Venture Partners.
How much funding has Motive raised?
Motive has disclosed $150M raised across 1 round.