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Miniclip

1,627 employees on LinkedIn · 1 known investors

Miniclip develops, publishes, and distributes multiplayer mobile games, reaching a monthly audience of over 400 million players worldwide. The company operates in the digital games industry with global distribution.

Also known as Miniclip Group

Founders & leadership

SV
Sérgio VarandainChief Creative Officer

Investors · 1

Funding

SEC filings, press & company announcements

Source: company announcements and press reports — follow each round's link for the claim.

Company profile

researched Aug 2026

Miniclip is an international digital games and entertainment company that develops, publishes and distributes multiplayer mobile games. Its stated purpose is to "unleash the gamer in everyone." Titles associated with the company and its group studios span several mobile genres, including the pool game 8 Ball Pool, the endless runner Subway Surfers, casual puzzle titles such as Sudoku.com, Pixel Art and Blockudoku, casual games including Eatventures and We Are Warriors, and the PowerWash franchise.

The company has grown through the addition of studios to the Miniclip Group, including Lessmore, Easybrain, FuturLab and SYBO. Alongside acquisitions it has expanded its physical footprint, opening a new studio in Portugal and refurbishing and expanding its Netherlands office in Zoetermeer. Miniclip also recruits actively for its studios through a careers portal.

Business model

Miniclip develops its own games and also publishes and distributes mobile titles, operating a portfolio of multiplayer and casual mobile games across genres including pool, endless runners and casual puzzle games.

Traction

Miniclip states it reaches over 400 million players each month and has exceeded four billion downloads across its range of mobile games. It won 'Best Mobile Publisher' at the Pocket Gamer Awards 2024.

Latest developments

Recent announcements include Lessmore joining Miniclip, expanding the group into new casual categories, and the company's 'Best Mobile Publisher' win at the Pocket Gamer Awards 2024.

Full profile — market position, go-to-market, geography, history

Market position

Positioned as a mobile game publisher with a broad multi-genre portfolio; its 8 Ball Pool is described as the world's most downloaded pool title, having originated as a flash game, and group studio FuturLab is described as a genre leader following the success of PowerWash.

Go-to-market

Mobile game players worldwide; the company reports reaching over 400 million players each month.

Geography

Operations include studios and offices in Portugal, where a new studio was opened and where the TagusPark area in Oeiras is described as a growing creative-industry hub, and in the Netherlands, where the company expanded its office in Zoetermeer. Its games are distributed to a global audience.

History

Miniclip expanded its group through the addition of studios including SYBO (developer of Subway Surfers), FuturLab (PowerWash), Easybrain (Sudoku.com, Pixel Art, Blockudoku) and Lessmore (Eatventures, We Are Warriors), while also opening a new studio in Portugal and expanding its Netherlands office in Zoetermeer.

Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Cumulative mobile game downloadsJan 20244,000,000,000 downloads
Monthly active playersJan 2024400,000,000 players per month

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Timeline · 7

launches, deals, and filings
Jan 2024
Easybrain joins Miniclip

Easybrain, developer of puzzle titles including Sudoku.com, Pixel Art and Blockudoku, joined Miniclip in a strategic expansion into the casual puzzle space.

source ↗

Jan 2024
FuturLab joins the Miniclip Group

FuturLab, developer of the PowerWash franchise, became part of the Miniclip Group.

source ↗

Jan 2024
Lessmore joins Miniclip

Lessmore, whose titles include Eatventures and We Are Warriors, joined Miniclip, expanding the group's presence into new casual categories.

source ↗

Jan 2024
SYBO joins Miniclip

SYBO, developer of the mobile evergreen Subway Surfers, became part of Miniclip.

source ↗

Jan 2024
Wins 'Best Mobile Publisher' at Pocket Gamer Awards 2024

Miniclip won the 'Best Mobile Publisher' award at the Pocket Gamer Awards 2024.

source ↗

Jan 2024
Miniclip expands Netherlands office in Zoetermeer

The company completed renovations of its purpose-designed refurbished offices in Zoetermeer, Netherlands.

source ↗

Jan 2024
Miniclip unveils new studio in Portugal

The opening of a new studio marked further expansion in Portugal.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

In the news

Research sources · 1

primary sources listed

1 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Miniclip do?
International digital games company that develops, publishes and distributes multiplayer mobile games.
Who are Miniclip's investors?
Miniclip's investors include Prime Ventures.