Fundraising Fox
MeetYourClass
Techstars '23Ann Arbor, US · 2 known investors
Find your way into MeetYourClass
Sign up to find every way you can get introduced to MeetYourClass
- Your email: who you already know at MeetYourClass, and who your contacts know
- 2nd- and 3rd-degree connections: people you know who worked, studied or invested with the MeetYourClass team
- Your LinkedIn: the connections who can make the intro for you
We rank every route by how warm it is, so you raise on warm intros instead of cold emails.
MeetYourClass provides universities with Instagram-integrated community, social media management and enrollment data tools.
Also known as MeetYourClass
Founders & leadership
Investors · 2
How we know: open dataset · 5k.vc investor directory · Not right? Tell us
How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · open dataset · 5k.vc investor directory · Not right? Tell us
Company profile
researched Sep 2026MeetYourClass is a higher education technology company that sells community-building, social media management and enrollment analytics tools to universities. Its core product is a community app integrated with Instagram, designed so prospective and admitted students can connect with peers at the institutions they are considering or have chosen, supporting yield and summer-melt efforts. Alongside the student-facing app, the company offers Reach, a social media management tool built specifically for higher education marketing teams, available with a 30-day free trial.
A third line of the offering covers enrollment operations: engagement on the MeetYourClass app and across social media generates a data stream the company says can detect cross-applications and enrollment decisions ahead of official deposits or withdrawals, with integration into higher education CRMs such as Slate. Following the January 2025 acquisition of consulting firm SightLine, the company added predictive enrollment modeling, financial aid and pricing analytics, and strategic consulting spanning the student lifecycle. The company positions itself as a suite of enrollment management solutions built around student engagement on the social platforms students already use.
Founding story
Blake Mischley and Jonah Liss met through an Instagram group for admitted students ("U of M Ann Arbor's Class of 2025") before starting at the University of Michigan. After beginning college, they worked together on a caffeinated-beverage venture; both had previously built viral Instagram communities in high school, each running pages with more than 20,000 followers. To market the beverage to college students, they began operating "Class of 2026" Instagram groups at several universities, which led to MeetYourClass.
Business model
MeetYourClass sells to colleges and universities, which pay for community, social media management, data and consulting services; the Reach social media management product is offered with a 30-day free trial and demos are scheduled through the company's sales team.
Institutional partnerships with universities for the MeetYourClass app, the Reach social media management tool, data/CRM integration, and post-acquisition analytics and consulting services.
Traction
The company reported nearly 30 university partnerships and more than 770,000 prospective students attracted to the platform over three years as of January 2025. A 2025 meta-analysis case study reported average results for new partners versus the prior admissions cycle: deposits up 8.5% despite a 4.4% reduction in admits, summer melt down 12.7%, yield up 16.6%, and overall enrollment up 9.7%. Named partners with published testimonials include the University of Central Arkansas and Holy Family University.
Latest developments
The January 2025 acquisition of SightLine added predictive analytics and consulting capability. The company continues publishing higher education social media research and guidance and maintains a conference schedule; press coverage includes The Washington Post (August 2025) and CNN (April 2026) on incoming-class Instagram pages.
▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies
Market position
Positions itself as the first social media management tool purpose-built for higher education and the first community-building app fully integrated with Instagram, describing itself as a student-designed social platform for college enrollment.
Full integration with Instagram and a Gen Z student-designed origin; purpose-built higher education social media tooling; a novel engagement-derived data stream that surfaces enrollment intent before official deposits or withdrawals; and in-house data science and consulting expertise acquired with SightLine.
Technology
An Instagram-integrated community app for prospective students, a higher-education-specific social media management tool (Reach), and a data layer that captures engagement signals across the app and social media to detect cross-applications and enrollment decisions, with integration into CRMs such as Slate. SightLine's predictive analytics frameworks cover enrollment forecasting, financial aid optimization and retention.
Go-to-market
Direct institutional sales with demo scheduling, a free trial for the Reach product, case studies and partner testimonials, a content blog, press coverage, and a conference presence in the higher education sector.
Colleges and universities — specifically enrollment management, admissions, marketing/social media, and financial aid teams — including small colleges and public and private four-year institutions; the student-facing app serves prospective and admitted students and their families.
Geography
United States; internal records place the company in Ann Arbor, with the SightLine acquisition announcement datelined Detroit, Michigan, and a July 2025 Crain's Detroit Business report on the founders establishing themselves in Detroit. SightLine's client institutions span the country.
History
The company grew out of Instagram class groups run by University of Michigan students. By January 2025 it reported partnerships with nearly 30 universities and stated the platform had attracted over 770,000 prospective students in three years. On January 8, 2025 it announced the acquisition of SightLine, a higher education data science and consulting firm founded in 2018; SightLine founder Ashley Kern subsequently appears on the MeetYourClass team as CSO and Director of Enrollment Strategy. A July 2025 Crain's Detroit Business article described the University of Michigan graduates behind the app putting down roots in Detroit.
Risks & controversies
CNN coverage dated April 26, 2026 framed the rise of incoming class Instagram pages as "a new source of social anxiety for high school seniors."
Compiled by commissioned research from 4 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Related companies · 4
Companies working in the same space as MeetYourClass.
Timeline · 1
launches, deals, and filingsMeetYourClass announced the acquisition of SightLine, a higher education consulting firm founded in 2018 specializing in enrollment, financial aid, pricing, market positioning and retention analytics. SightLine founder Ashley Kern joined MeetYourClass; terms were not disclosed.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
▸Research sources · 4
primary sources listed
- MeetYourClass - Enrollment Tools For The Next Generationcolleges.meetyourclass.com · web
4 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does MeetYourClass do?
- MeetYourClass provides universities with Instagram-integrated community, social media management and enrollment data tools.
- Who founded MeetYourClass?
- MeetYourClass was founded by Jonah Liss, Blake Mischley, Kaleb Schmottlach.
- Who are MeetYourClass's investors?
- MeetYourClass's investors include ID Ventures, Techstars.
- Where is MeetYourClass headquartered?
- MeetYourClass is headquartered in Ann Arbor, US.