Measure Protocol
Founded 2018 · 22 employees on LinkedIn · 3 known investors
Find your way into Measure Protocol
25 people in our graph share verified history with the Measure Protocol team — schools, employers, funds. One of them is your warm intro.
John Hadlunlockedknows Owen Hanks · together at Kargo (overlapped)
×2knows the team · via Measure Protocol
×5knows the team · via YuMe
×2knows the team · via Rhythm NewMedia
knows the team · via Farnborough College of Technology
knows the team · via Kargo
Measure Protocol provides advertising measurement and attribution solutions, helping clients understand campaign performance and complex marketing challenges.
Founders & leadership
Measure Protocol was founded in 2018 by Owen Hanks.
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Owen HanksinCEO, Co-FounderOwen Hanks is co-founder and CEO of Measure Protocol, which builds advertising measurement and attribution software using consumer behavioral data and AI.
Investors · 3
Competitors · 2
by search overlapMeasured17 shared keywordsMeasured provides media mix modeling that combines incrementality testing and real-world ad data to deliver weekly causal insights for marketing budget optimization. The platform serves marketers and CMOs who need accurate measurement of media spending effectiveness across channels in a privacy-first environment.
Mwm9 shared keywordsMWM is a technology company that manages the complete mobile app lifecycle from AI-powered creation through growth operations and global distribution. The company serves app creators, founders, and studios through its integrated platform combining MWM AI, MWM Console, and MWM Publishing, all backed by proprietary data intelligence.
Companies competing with Measure Protocol for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Measure Protocol do?
- Measure Protocol provides advertising measurement and attribution solutions, helping clients understand campaign performance and complex marketing challenges.
- Who founded Measure Protocol?
- Measure Protocol was founded by Owen Hanks in 2018.
- Who are Measure Protocol's investors?
- Measure Protocol's investors include Blackfinch Ventures, Blockchain Valley Ventures, Llc, Italian Angels for Growth.





