Who founded Masienda?

Masienda was founded by Jorge Gaviria in 2022.

Who are Masienda's investors?

Masienda's investors include KarpReilly.

How much funding has Masienda raised?

Masienda has disclosed $7.4M raised across 3 rounds.

Where is Masienda headquartered?

Masienda is headquartered in Los Angeles, US.

Masienda

Los Angeles, US · Founded 2022 · Delaware corporation · 1 known investors

masienda.com ↗

Masienda sells Mexican kitchen staples including heirloom corn masa harina, tortillas, and quesadillas, along with recipes and cookbooks for making Mexican street food at home. Its products are sold direct-to-consumer and through more than 2,000 grocery stores and independent retailers across the U.S.

ConsumerDirect to ConsumerFoodTech

Founders & leadership

Masienda was founded in 2022 by Jorge Gaviria.

Jorge GaviriaFounder30 Under 30 2017

Alan TankNamed on SEC filing

Investors · 1

KarpReillyGreenwich · $10M – $25M

Reported raises · per SEC filings

Form D private placements

$7.4M disclosed across 3 rounds · 2022–2023

▶$1MraisedDec 2023 · 1 investors · Other

Rule 506(b)

Officers, directors & promoters on the filing

Jorge GaviriaExecutive Officer, Director
Danielle DahlinDirector
Henry SpringDirector

Offering amount: $1M
Amount sold: $1M
First sale: Dec 2023
Incorporated: Corporation, Delaware, 2022
Federal exemptions: 06b

Full filing on SEC EDGAR ↗

▶$5MraisedMar 2022 · 1 investors · Other

Rule 506(b)

Officers, directors & promoters on the filing

Jorge GaviriaExecutive Officer, Director
Alan TankDirector

Offering amount: $5M
Amount sold: $5M
First sale: Feb 2022
Incorporated: Corporation, Delaware, 2022
Federal exemptions: 06b

Full filing on SEC EDGAR ↗

▶$1.4MraisedMar 2022 · 12 investors · Other

Rule 506(b)

Officers, directors & promoters on the filing

Alan TankDirector
Jorge GaviriaExecutive Officer, Director

Offering amount: $1.4M
Amount sold: $1.4M
First sale: Feb 2022
Incorporated: Corporation, Delaware, 2022
Federal exemptions: 06b

Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Competitors · 1

by search overlap

Instacart1400 shared keywordsInstacart operates a marketplace connecting grocery retailers with customers who order food and household items for same-day delivery or in-store pickup, serving millions of households across North America through partnerships with over 350 retailers.

Companies competing with Masienda for the same Google search keywords, organic and paid, via search-intersection analysis.

Frequently asked questions

What does Masienda do?: Masienda sells Mexican kitchen staples including heirloom corn masa harina, tortillas, and quesadillas, along with recipes and cookbooks for making Mexican street food at home. Its products are sold direct-to-consumer and through more than 2,000 grocery stores and independent retailers across the U.S.
Who founded Masienda?: Masienda was founded by Jorge Gaviria in 2022.
Who are Masienda's investors?: Masienda's investors include KarpReilly.
How much funding has Masienda raised?: Masienda has disclosed $7.4M raised across 3 rounds.
Where is Masienda headquartered?: Masienda is headquartered in Los Angeles, US.