Marker Learning

Marker Learning is a New York-based company providing learning disability evaluation services and software for school special education teams. Its platform ingests referral and assessment documents and compiles a structured draft evaluation report covering student history, background and assessment data, supporting a range of standardized assessments and rating scales. The product includes sentence-level citations tracing each statement in the draft back to source material, built-in compliance checks and adaptive formatting intended to make reports audit-ready, and editing tools so evaluators can revise and customize each section. The company states the platform is FERPA and NIST CSF compliant and was purpose-built for school districts rather than adapted from general-purpose AI tools.

Alongside the software, Marker has operated an evaluation service in which learners are virtually paired with a psychologist licensed in their state, assessed for suspected conditions such as dyslexia, ADHD, dyscalculia and dysgraphia, and receive a comprehensive diagnostic report within a month that can be submitted to schools or employers to obtain services or accommodations, including accommodations on entrance exams and standardized tests. Assessments run roughly four to six hours. Testing is offered to individuals aged 6 to 50, and the company has also offered disability-informed tutoring and coaching. Marker works with school district special education staff to help manage caseloads and act as an extension of school psychologist teams.

Founding story

Co-founders Stefan Bauer and Emily Yudofsky were both diagnosed with dyslexia in elementary school. Bauer struggled with reading in elementary school and several teachers told his mother he would be lucky to graduate high school; she arranged a private evaluation by a psychologist in New York City that was not covered by insurance and cost over $8,000. Following the dyslexia diagnosis, Bauer went on to Yale, worked at McKinsey on digital strategy engagements, and returned to Yale School of Management for an MBA. He applied digital principles to the learning disability assessment market and presented plans to psychologists from Johns Hopkins and other leaders in the learning disability field, many of whom offered to help design the platform. The founders describe the company as built by a team of psychologists, teachers, parents and experts personally affected by learning disabilities, with the aim of extending the support they received to students who lack access. The corporate entity behind Marker is named Jane B., after Bauer's mother.

Business model

Marker sells into school districts, partnering with special education departments and school psychology teams to manage evaluation caseloads, and has also served individuals directly. Its offering combines a software platform for evaluation and report generation with a vetted network of contracted psychologists who conduct assessments.

Paid evaluations and district partnerships. The company has priced individual assessments at just under $1,000, compared with $4,000-$14,000 for typical direct-to-consumer evaluations, and has offered executive functioning coaching packages priced between $63 and $81 per session depending on frequency and duration.

Traction

As of February 2023, Marker reported reaching approximately 1 million students. It works with school districts across the country and has announced an expansion into disability-informed tutoring and coaching. The company states it was voted one of the best places to work in 2024 and 2025.

Latest developments

The company's current product positioning centers on AI-assisted evaluation report drafting for special education teams, with FERPA and NIST CSF compliance, sentence-level citations and built-in compliance checks. Its clinical leadership includes Chief Clinical Officer Dr. Samuel O. Ortiz, Associate Director of Clinical Schools Dr. Dotteanna Moore, and clinical advisors Monica McHale-Small, Dr. Sabrina Braham and Dr. Frank C. Worrell.