Maplebear Inc.
NASDAQ: CARTUnicorn · $7.9BSan Francisco, US · Founded 2012 · Delaware corporation · 5 known investors
Find your way into Maplebear Inc.
Maplebear Inc., operating as Instacart, provides grocery delivery and pickup technology serving retailers, consumers, brands, and independent shoppers through its Marketplace platform, Enterprise software suite, and advertising network. The company enables over 2,200 retail partners to reach customers online and in-store, offers delivery and pickup orders to households across North America, supplies advertising and performance analytics to brand partners, and coordinates approximately 600,000 independent shoppers who fulfill orders.
Founders & leadership
Maplebear Inc. was founded in 2012 by Apoorva Mehta.
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Apoorva MehtaCo-Founder, CEO and Executive Chairman2012–2022
Board
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Michael Moritzin𝕏Board directorFormer Partner at Sequoia Capital; Senior Adviser at Sequoia Heritage
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Investors · 5
G SquaredChicago
Andreessen HorowitzreportedMenlo Park · $500K – $50Mvia Jeff Jordan · board
SEI Venturesreported · 2 sourcesOaks
Sequoia Capitalreported · 2 sourcesMenlo Park · $4.4M – $214Mvia Michael Moritz · board
Also in the syndicate · 1
Paralel Advisors LLC
Reported raises · per SEC filings
Form D private placements$1.9B disclosed across 8 of 10 rounds · 1900–2026
▶$232MraisedNov 2021 · 31 investors · Other TechnologyRule 506(b)
▶$232MraisedNov 2021 · 31 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Meredith LevienDirector
- Jeffrey JordanDirector
- Asha SharmaExecutive Officer
- Fidji SimoExecutive Officer, Director
- Lily SarafanDirector
- Carolyn EversonExecutive Officer
- Nick GiovanniExecutive Officer
- Apoorva MehtaDirector
- Morgan FongExecutive Officer
- Mark SchaafExecutive Officer
- Daniel SundheimDirector
- Frank SlootmanDirector
- Barry McCarthyDirector
- Michael MoritzDirector
- Offering amount
- $290M
- Amount sold
- $232M
- First sale
- Oct 2021
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$265MraisedMar 2021 · 54 investors · Other TechnologyRule 506(b)
▶$265MraisedMar 2021 · 54 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Morgan FongExecutive Officer
- Barry McCarthyDirector
- Frank SlootmanDirector
- Fidji SimoDirector
- Mark SchaafExecutive Officer
- Dan SundheimDirector
- Nilam GanenthiranExecutive Officer
- Nick GiovanniExecutive Officer
- Jeff JordanDirector
- Apoorva MehtaExecutive Officer, Director
- Michael MortizDirector
- Offering amount
- $500M
- Amount sold
- $265M
- First sale
- Feb 2021
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$200MraisedOct 2020 · 4 investors · Other TechnologyRule 506(b)
▶$200MraisedOct 2020 · 4 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Morgan FongExecutive Officer
- Dan SundheimDirector
- Nilam GanenthiranExecutive Officer
- Sagar SanghviExecutive Officer
- Jeff JordanDirector
- Michael MoritzDirector
- Apoorva MehtaExecutive Officer, Director
- Offering amount
- $300M
- Amount sold
- $200M
- First sale
- Oct 2020
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$225MraisedJun 2020 · 9 investors · Other TechnologyRule 506(b)
▶$225MraisedJun 2020 · 9 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Dan SundheimDirector
- Nilam GanenthiranExecutive Officer
- Apoorva MehtaExecutive Officer, Director
- Morgan FongExecutive Officer
- Jeff JordanDirector
- Sagar SanghviExecutive Officer
- Michael MoritzDirector
- Offering amount
- $325M
- Amount sold
- $225M
- First sale
- Jun 2020
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$349.1MraisedApr 2018 · 7 investors · Other TechnologyRule 506(b)
▶$349.1MraisedApr 2018 · 7 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Ravinder GuptaExecutive Officer
- Michael MoritzDirector
- Apoorva MehtaExecutive Officer, Director
- Jeff JordanDirector
- Offering amount
- $350M
- Amount sold
- $349.1M
- First sale
- Feb 2018
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$413MraisedMar 2017 · 26 investors · Other TechnologyRule 506(b)
▶$413MraisedMar 2017 · 26 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Apoorva MehtaExecutive Officer, Director
- Jeff JordanDirector
- Michael MoritzDirector
- Ravinder GuptaExecutive Officer
- Offering amount
- $500M
- Amount sold
- $413M
- First sale
- Mar 2017
- Incorporated
- Corporation, Delaware, 2012
- Federal exemptions
- 06b
▶$220.2MraisedJul 2015 · 21 investors · ComputersRule 506(b)
▶$220.2MraisedJul 2015 · 21 investors · Computers
Rule 506(b)Officers, directors & promoters on the filing
- Michael MoritzDirector
- Apoorva MehtaExecutive Officer, Director
- Jeff JordanDirector
- Offering amount
- $220.2M
- Amount sold
- $220.2M
- First sale
- Dec 2014
- Incorporated
- Corporation, Delaware, 2012
- Federal exemptions
- 06b
▶$42.4MraisedJun 2014 · 10 investors · ComputersRule 506(b)
▶$42.4MraisedJun 2014 · 10 investors · Computers
Rule 506(b)Officers, directors & promoters on the filing
- Apoorva MehtaExecutive Officer, Director
- Michael MoritzDirector
- Jeff JordanDirector
- Offering amount
- $44.5M
- Amount sold
- $42.4M
- First sale
- Jun 2014
- Incorporated
- Corporation, Delaware, 2012
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Valuation · disclosed
Disclosed events$7.9Bvaluation at IPOSep 2023 · $30.00/share · 424B4
filing ↗Source: SEC prospectus filings, and round valuations the company or its investors disclosed — follow each entry's link for the claim.
In the news
How Investors May Respond To Maplebear (CART) Expanding Beyond Groceries With Academy Sports Partnership - Simply Wall St Newssimplywall.st · Aug 2026Frequently asked questions
- What does Maplebear Inc. do?
- Maplebear Inc., operating as Instacart, provides grocery delivery and pickup technology serving retailers, consumers, brands, and independent shoppers through its Marketplace platform, Enterprise software suite, and advertising network. The company enables over 2,200 retail partners to reach customers online and in-store, offers delivery and pickup orders to households across North America, supplies advertising and performance analytics to brand partners, and coordinates approximately 600,000 independent shoppers who fulfill orders.
- Who founded Maplebear Inc.?
- Maplebear Inc. was founded by Apoorva Mehta in 2012.
- Who are Maplebear Inc.'s investors?
- Maplebear Inc.'s investors include G Squared, Andreessen Horowitz, SEI Ventures, Sequoia Capital.
- How much funding has Maplebear Inc. raised?
- Maplebear Inc. has disclosed $1.9B raised across 8 of its 10 known rounds.
- Where is Maplebear Inc. headquartered?
- Maplebear Inc. is headquartered in San Francisco, US.