Zulily
5 known investors
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Zulily is an online retailer running daily limited-time sales events on apparel, footwear, home goods, beauty and accessories.
Also known as zulily.com
Founders & leadership

Investors · 5
How we know: a16z's portfolio · geekwire.com · Not right? Tell us
How we know: August Capital's portfolio page · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: Lobby Capital's portfolio page · Not right? Tell us
How we know: Maveron's portfolio page · the VCSheet dataset · open dataset · 5k.vc investor directory · Not right? Tell us
Funding
SEC filings, press & company announcements- Undisclosed amountSeries DNov 2012
Andreessen Horowitz (lead)
Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Company profile
researched Aug 2026Zulily operates a consumer e-commerce site that merchandises inventory through time-limited sales events rather than a fixed, always-on catalog. The site advertises new events launching daily at 7 AM, with individual events framed around a brand, a category or a seasonal theme and carrying a stated discount ceiling (for example "Up to 76% Off") or an end date such as "Ends Today."
Assortment spans women's apparel and denim, footwear, fashion accessories, jewelry, handbags, fragrance and beauty, bedding and home furnishings, kitchenware and luggage. Events feature both third-party consumer brands — including Nike, PUMA, Saucony, Merrell, Birkenstock, Vionic, LifeStride, Columbia, Lucky Brand, Ray-Ban, DKNY, Dolce & Gabbana, Spenco and BergHOFF — and smaller or lesser-known labels such as Flying Tomato, Infinite Basics, DaDalogy, MKF Collection, White Mark, Common Hype, Berry Charmz, Nino Bossi and Fresh Fab Finds. Shoppers can register accounts and log in, use a shopping bag and checkout flow, and browse curated top-level categories (Home, Shoes, All Clothing, All Fashion Accessories, Beauty) alongside a personalized "For You" section.
Business model
Zulily sells physical consumer goods directly to shoppers online, using rotating limited-time events with marked-down pricing across brand and category assortments.
Revenue is generated from online retail sales of apparel, footwear, accessories, beauty and home products offered at discounts off reference prices.
▸Full profile — market position, go-to-market
Market position
The site is organized around a continuously refreshed calendar of short-duration sales events with daily 7 AM drops, combining recognizable national brands with smaller and emerging labels.
Go-to-market
Direct-to-consumer through the zulily.com storefront, with daily event drops, discount-led merchandising, curated category navigation, personalized recommendations and customer account sign-up.
Online value-oriented consumers shopping for fashion, footwear, accessories, beauty, kids' items and home goods.
Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.
In the news
▸Research sources · 1
primary sources listed
- Zulilyzulily.com · web
1 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Zulily do?
- Zulily is an online retailer running daily limited-time sales events on apparel, footwear, home goods, beauty and accessories.
- Who founded Zulily?
- Zulily was founded by Mark Vadon.
- Who are Zulily's investors?
- Zulily's investors include Andreessen Horowitz, August Capital, Lobby Capital, Maveron, Trinity Ventures.

