/Companies

Lifelong

New Delhi, IN · Founded 2015 · 298 employees on LinkedIn · 1 known investors

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Lifelong Online is a digital-first consumer durables brand selling home, kitchen, grooming, and wellness products such as treadmills and massagers at budget to premium price points. Focused on the Indian market, it sells through its own site and channels like Amazon, Zepto, and Blinkit, plus a growing network of offline stores.

Founders & leadership

Lifelong was founded in 2015 by Bharat Kalia, Varun Grover, and Atul Raheja.

BKBharat Kalia
Bharat KaliaCo-Founder
VG
Varun GroverCo-Founder & COOVarun Grover brings over 10 years of experience in management and strategy consulting with international exposure, including roles at Bain where he led client engagements and managed teams of 15-20 people, alongside responsibility for office operations and business development. He is co-founder and COO of Lifelong, a digital-first consumer durables brand offering home, kitchen, grooming, and wellness products across the Indian market.
ARAtul Raheja
Atul RahejaChairman and Managing Director, Lifelong Group (Co-Founder)

Investors · 1

Frequently asked questions

What does Lifelong do?
Lifelong Online is a digital-first consumer durables brand selling home, kitchen, grooming, and wellness products such as treadmills and massagers at budget to premium price points. Focused on the Indian market, it sells through its own site and channels like Amazon, Zepto, and Blinkit, plus a growing network of offline stores.
Who founded Lifelong?
Lifelong was founded by Bharat Kalia, Varun Grover, Atul Raheja in 2015.
Who are Lifelong's investors?
Lifelong's investors include Tanglin Venture Partners.
Where is Lifelong headquartered?
Lifelong is headquartered in New Delhi, IN.