Lapel
YC X25San Francisco, US · Founded 2025 · 14 employees · Hiring · 2 known investors
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Lapel builds infrastructure for managing online customer interactions, unifying data from disparate systems into a real-time view of each account and turning it into coordinated action across the customer lifecycle from inbound to renewal. It serves companies ranging from fast-growing startups to large enterprises.
Also known as Echo Exploration Co. · Echo Exploration Company, Inc.
AI & Machine LearningData & InfrastructureEnterprise SoftwareSaaSCustomer SuccessSalesCustomer SupportAIUnited States of AmericaAmerica / Canada
Founders & leadership· Y Combinator alumni (X25)
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Nikolas HuebeckerFounderFounder of Lapel, which builds infrastructure for managing online customer interactions by unifying data into a real-time account view and coordinating action across the customer lifecycle. He previously founded Onward (S23) and led the product team at Midjourney.
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Coleman OatesFounderFounder of Lapel, which builds infrastructure for unifying customer data into a real-time account view and coordinating action across the customer lifecycle. He previously founded Onward (S23) and worked in hospitality at Chick-fil-A.
Investors · 2
Frequently asked questions
- What does Lapel do?
- Lapel builds infrastructure for managing online customer interactions, unifying data from disparate systems into a real-time view of each account and turning it into coordinated action across the customer lifecycle from inbound to renewal. It serves companies ranging from fast-growing startups to large enterprises.
- Who are Lapel's investors?
- Lapel's investors include Scribble Ventures, Y Combinator.
- Where is Lapel headquartered?
- Lapel is headquartered in San Francisco, US.


