Laced
Memphis, US · Founded 2023 · Tennessee LLC · 2 known investors
Laced is an online retailer selling sneakers and footwear from brands such as Adidas, Air Jordan, ASICS, and UGG, including curated collections. It operates as an e-commerce store for consumers shopping for trending and best-selling styles.
ConsumerE-commerceMarketplaces
Founders & leadership
Laced was founded in 2023 by Chris Gibbons.
Investors · 2
Reported raises · per SEC filings
Form D private placements▶$600KofferedDec 2025 · Other TechnologyRule 506(b)
▶$600KofferedDec 2025 · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Tyler KenneyExecutive Officer
- Zach SmithExecutive Officer
- Offering amount
- $600K
- Minimum investment
- $100K
- Incorporated
- Limited Liability Company, Tennessee, 2023
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 7
by search overlapGrubwithus59374 shared keywordsGOAT is an online marketplace for buying and selling sneakers, apparel, and collectibles from brands like Nike, adidas, and Air Jordan.
StockX58233 shared keywordsDetroit-based online resale marketplace using a bid/ask model and authentication for sneakers, streetwear, watches and electronics.
Nike45634 shared keywordsNike sells athletic footwear, apparel, and related sportswear products through its online store. The company markets seasonal collections such as back-to-school lines to consumers.
Stadium Goods exited41346 shared keywordsStadium Goods is an online retailer selling sneakers, apparel, and accessories, including limited-edition and collaboration releases. It operates as an e-commerce marketplace for sneaker and streetwear culture, offering products for adults and kids.
Farfetch28114 shared keywordsFarfetch is an online marketplace for luxury fashion, connecting customers with designer boutiques and independent retailers worldwide. The platform offers a curated selection of high-end clothing, shoes, bags, and accessories from established and emerging fashion brands.
Poshmark, Inc.21781 shared keywordsPoshmark is a fashion resale marketplace that enables individuals to buy and sell secondhand clothing and accessories through a mobile-first platform. The company operates a community-driven commerce model focused on sustainable fashion across the U.S. and Canada.
Complex13010 shared keywordsComplex is a media brand publishing editorial content and rankings across music, sneakers, sports betting, and pop culture, and produces ComplexCon, a live culture and lifestyle event. It serves a general consumer audience interested in youth culture and streetwear.
Companies competing with Laced for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Laced do?
- Laced is an online retailer selling sneakers and footwear from brands such as Adidas, Air Jordan, ASICS, and UGG, including curated collections. It operates as an e-commerce store for consumers shopping for trending and best-selling styles.
- Who founded Laced?
- Laced was founded by Chris Gibbons in 2023.
- Who are Laced's investors?
- Laced's investors include BY Venture Partners, Talis Capital.
- Where is Laced headquartered?
- Laced is headquartered in Memphis, US.