Kronologic

Kronologic is an Austin, Texas-based enterprise software company that automates the outreach, negotiation and booking of sales meetings for B2B customer-facing teams. Users point the product at a set of contacts — uploaded lists or live segments pulled from Salesforce or HubSpot — and the AI engages each person, interprets replies, negotiates a time in plain language while accounting for seller availability and preferences, and places the meeting on the appropriate calendar. Outcomes are written back to the CRM. The company frames the problem it addresses as the "last mile" of digital selling: the failure to convert qualified leads into booked appointments, which it originally attacked with what it called "Calendar First" technology, sending a tailored calendar invite as the primary initial touchpoint rather than waiting for a prospect to click a scheduling link.

The platform is positioned around expansion and warm-audience use cases: renewal upsells, cross-sell conversations, reactivation of dormant accounts, event and webinar lead follow-up, inbound website form fills, new-customer onboarding kickoffs and support escalations. Kronologic markets itself as complementary to existing CRM and sales-engagement stacks such as Salesforce and Outreach rather than a replacement for them. Beyond the core booking engine, the company has published product release notes and a knowledge base covering features such as intercept and update channels, and materials organized around product, sales and customer success, channel, academy and inbound-lead topics.

Founded in 2018, Kronologic raised a $20 million seed round in 2021 and was acquired in August 2024 by the private equity arm of East11 Ventures, continuing to operate from its Austin headquarters. The product, historically sold to large enterprises, has since been offered on a self-serve basis with a free trial of its Team plan.

Business model

Kronologic sells enterprise software to B2B revenue organizations, integrating with CRM systems such as Salesforce and HubSpot. Historically deployed with large enterprise customers, it is also offered self-serve, with a 14-day free trial of the Team plan and a paid plan structure; setup is handled by a single administrator rather than requiring individual reps to adopt a new tool.

Software subscription plans, including a Team plan available after a 14-day free trial.

Traction

Company-stated figures include more than 10 million meeting minutes automated, hundreds of thousands of meetings booked, thousands of sellers hosting meetings, eight years of operation booking meetings for revenue teams, and a CDW deployment where one administrator books over 1,000 meetings per month across hundreds of salespeople. Named customer teams include Dell, HP, Okta and ZoomInfo.

Latest developments

In August 2024 Kronologic was acquired by the private equity arm of East11 Ventures and said it would continue operating from its Austin headquarters, with CEO and co-founder Ben Parker citing access to additional resources and strategic guidance. The product has since been positioned for self-serve adoption, with a free trial, after years of enterprise-only deployment.