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KiranaClub

Founded 2022 · 577 employees on LinkedIn · 2 known investors

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Kirana Club operates a B2B marketplace connecting FMCG and emerging brands with independent retail stores (kiranas) across India, enabling direct product distribution, scheme management, and retailer insights without requiring large on-ground sales teams.

B2B MarketplacesE-commerceRetail Tech

Founders & leadership

KiranaClub was founded in 2022 by Anshul Gupta and Aishwarya Jain.

AGAnshul Gupta
Anshul GuptaFounderAnshul Gupta founded Retail Pulse, an AI SaaS platform for FMCG brands that worked with companies including Unilever and PepsiCo on retail execution and shelf intelligence, and previously built AI products for global retailers. He is now founder of Kirana Club, a B2B marketplace connecting FMCG and brands with independent retail stores across India.
AJAishwarya Jain
Aishwarya JainFounderAishwarya Jain is founder of KiranaClub, a B2B marketplace connecting FMCG and emerging brands with independent retail stores across India.

Investors · 2

Powerhouse Ventureslisted by Powerhouse VenturesSingapore · $500K – $2M

How we know: Powerhouse Ventures's portfolio page · Not right? Tell us

Related companies · 4

ShopkiranaShopKirana operates a B2B e-commerce platform connecting kirana (local retail) stores with suppliers and brands for ordering goods. It serves small retailers in India.
Inc42 MediaInc42 is an Indian startup-focused media and education company that runs hands-on training programs for founders, including courses on direct-to-consumer brand building and startup management. Its programs teach founders strategies for launching and scaling D2C brands and developing leadership skills.
Hindustan TimesHindustan Times is a news publication that reports on current events, covering topics such as national and regional news.
SwipeSwipe is a mobile-first invoicing and accounting platform that enables small businesses to create invoices, manage inventory, track payments, and send bills via WhatsApp, email, or SMS. The platform serves small businesses and merchants in India with simplified accounting and payment collection features.

Companies working in the same space as KiranaClub.

Frequently asked questions

What does KiranaClub do?
Kirana Club operates a B2B marketplace connecting FMCG and emerging brands with independent retail stores (kiranas) across India, enabling direct product distribution, scheme management, and retailer insights without requiring large on-ground sales teams.
Who founded KiranaClub?
KiranaClub was founded by Anshul Gupta, Aishwarya Jain in 2022.
Who are KiranaClub's investors?
KiranaClub's investors include peercheque, Powerhouse Ventures.