Inmar

Inmar, which presents itself publicly as Inmar Intelligence, designs, builds and operates data-driven technology solutions for brands, retailers and healthcare companies. Its work spans AI-powered analytics, digital promotions and prescription return programs, positioning the company as an intermediary that connects participants across commerce and healthcare ecosystems.

The company organizes its offerings into two principal areas. A martech business supports shopper engagement through personalized incentives, retail media and shopper loyalty programs. A healthcare business focuses on the healthcare value chain, with stated aims of improving patient safety, access and affordability. Inmar frames the outcomes of these solutions in terms of growth, regulatory compliance and sustainability, including consumer savings and reduced friction in commerce.

Business model

Inmar operates as a technology and services provider, designing, building and running solutions on behalf of client organizations across two lines of business: martech offerings covering incentives, media and shopper loyalty, and healthcare offerings including prescription return programs and value-chain optimization.

Traction

In a published case study, Inmar states that it helped Mondelez increase snack sales by matching creators to products using Commerce Fitscore, reporting 470,000 new-to-brand buyers and a $99 return on ad spend for offsite display over a 14-day period.