Indiegogo
Acquired17 known investors
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Indiegogo is a San Francisco crowdfunding platform, launched in 2008, where entrepreneurs and creators raise money for hardware, film, design and community projects from backers before a product ships. Backed by Insight Partners, Kleiner Perkins, ff Venture Capital, Mosaic Ventures and Version One, it was acquired by Gamefound in 2025.
Also known as Indiegogo, Inc. · Project Keiyaku
Founders & leadership
Investors · 17
How we know: Bling Capital's portfolio page · the VCSheet dataset · blingcap.com · Not right? Tell us
How we know: Ff Venture Capital's portfolio page · ffvc.com · research · en.wikipedia.org · Not right? Tell us
How we know: techcrunch.com · insightpartners.com · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: Kleiner Perkins's portfolio page · nbcnews.com · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: Mosaic Ventures's portfolio page · the VCSheet dataset · mosaicventures.com · Not right? Tell us
How we know: Version One Ventures's portfolio page · Not right? Tell us
How we know: open dataset · 5k.vc investor directory · Not right? Tell us
How we know: a partner's Signal profile · Not right? Tell us
How we know: open dataset · 5k.vc investor directory · Not right? Tell us
Also in the syndicate · 4
Funding
SEC filings, press & company announcements- Undisclosed amountSeries AJun 2012
Insight Venture Partners (lead), Khosla Ventures (lead), ffVenture Capital, Metamorphic Ventures, MHS Capital
Source ↗ - Undisclosed amountround AJun 2012
Insight Venture Partners (lead), Khosla Ventures (lead), ffVenture Capital, Metamorphic Ventures, MHS Capital
Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Founder mafia
The Indiegogo mafia →8 people who came through Indiegogo went on to found or lead other companies.
Timeline · 10
launches, deals, and filingsIndiegogo announced that on October 16, 2025 an upgraded platform would go live, migrating all live, InDemand, pre-launch and closed campaigns, replacing flexible funding with fixed funding, and adding Adyen as a payment option alongside Stripe. New campaign launches on the legacy platform were paused after October 9.
As part of the acquisition, Indiegogo moved to Gamefound's pricing of a flat 5 percent fee with no additional fees for promotional placements, effective immediately, and adopted Gamefound's policy of passing 100 percent of tips to creators outside the checkout flow.
Indiegogo was acquired by tabletop game crowdfunding platform Gamefound, announced in July 2025. Both platforms continue to operate separately, with Gamefound campaigns also featured on Indiegogo. Indiegogo CEO Julie dePontbriand remains CEO, while Gamefound CEO Marcin Swierkot takes on the role of Group CEO.
Indiegogo announced the appointment of Becky Center as chief executive officer.
CEO David Mandelbrot stepped down for personal reasons and was succeeded by Andy Yang, a former Reddit core-product leader.
Following SEC rule changes earlier in 2016, Indiegogo partnered with MicroVentures to offer equity-based campaigns beginning in November 2016, allowing unaccredited investors to take equity stakes.
David Mandelbrot, then the company's COO, was named chief executive officer.
President Barack Obama's Startup America partnered with Indiegogo to offer crowdfunding to U.S. entrepreneurs.
MTV New Media partnered with Indiegogo to develop new content from projects on the site.
Indiegogo officially launched in January 2008 at the Sundance Film Festival, initially focused on film projects. The concept had been developed in 2007 under the name Project Keiyaku.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
▸Research sources · 3
primary sources listed
- Indiegogo - Wikipediaen.wikipedia.org · web
3 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Indiegogo do?
- Indiegogo is a San Francisco crowdfunding platform, launched in 2008, where entrepreneurs and creators raise money for hardware, film, design and community projects from backers before a product ships. Backed by Insight Partners, Kleiner Perkins, ff Venture Capital, Mosaic Ventures and Version One, it was acquired by Gamefound in 2025.
- Who are Indiegogo's investors?
- Indiegogo's investors include Bling Capital, Ff Venture Capital, G2T3V Fund, Insight Partners, Kleiner Perkins, Mosaic Ventures, Version One Ventures, Bee Partners and 5 more.














